2014 Hyundai Sonata Gls on 2040-cars

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Hyundai Elantra snags IIHS Top Safety Pick+

The refreshed Hyundai Elantra has just earned the Insurance Institute for Highway Safety's ( IIHS) highest award – the Top Safety Pick+. Now in its sixth generation, the new Elantra's crash test rating is a large improvement over the previous model's, which didn't earn the prestigious award due to getting a rating of "acceptable" in the small front overlap test. The good rating – the best rating possible – only applies to 2017 models built after March, as the vehicles have stronger bodies and a modified front airbag. The Elantra also has an available front crash prevention system, which is a requirement for cars to qualify as a Top Safety Pick+. In order for a vehicle to qualify as a Top Safety Pick+, it must score a rating of good in the moderate overlap front, small overlap front, side, roof strength, and head restraint tests. The car must also offer a front crash prevention system that has to earn either an advanced or superior rating. Related Video: News Source: Insurance Institute for Highway Safety, Insurance Institute for Highway Safety via YouTubeImage Credit: IIHS Hyundai Safety Videos Sedan IIHS Top Safety Pick

Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.

Hyundai i20 shows what brown can do for you [w/video]

With the latest generation of the i20 at the 2014 Paris Motor Show, Hyundai continues to shake off its old image in Europe as a maker of cheap, unstylish little penalty boxes. This five-door hatch has to fit into the crowded, compact hatch market over there against popular entries like the Ford Fiesta and Volkswagen Polo - a high bar for success. But the Korean automaker claims that its latest vehicle is up to the task because it's designed in Europe specifically with European buyers in mind.
The new i20 takes a small step a bit more upmarket with features like LED front and rear lighting and a rearview camera. However, the biggest change is the jump in interior room, though. The wheelbase is two-inches longer than before, and the growth gives the hatch best-in-class legroom and cargo capacity with the rear seats up, according to Hyundai. Rounding out the improvements is an available panoramic sunroof that the company also believes is unique for the segment.
For the Paris show, Hyundai made the i20 extra sweet by covering it in a chocolaty shade of brown to look like a little French confection on the show floor. Scroll down for all of the details about it, and for the impossibly epic launch video.