2005 Ford Thunderbird 50th Anniversary Cashmere Edition, 17k Miles!! on 2040-cars

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Ford Fusion demand outstripping supply

The attractive new 2013 Ford Fusion has done wonders for the brand in the highly competitive midsize sedan segment - the vehicle is up nearly 22 percent compared to last year. But that sales momentum may soon hold steady due to low inventory levels of the new Fusion across the United States.
According to a report in The Detroit News, citing automotive data and Ward's Auto, Ford currently has a 39-day supply of the Fusion. That might sound fine, but a normally healthy average is about a 60-day supply. If Ford were to stop production on the Fusion today, there would only be enough vehicles available to get through another five weeks of sales, according to the News.
Currently, Ford produces the Fusion at its three-shift assembly plant in Hermosillo, Mexico, and will add production at its facility in Flat Rock, MI later this year. A Ford spokesperson told The Detroit News that when Flat Rock production comes online, the automaker will need to rush new stock out to the regions with the most demand for the Fusion. Ford has doubled its coastal retail market share, with huge amounts of growth in areas like Los Angeles, San Francisco and Miami, the News reports.

2022 Ford Maverick gets a surprising amount of attention

People notice the 2022 Ford Maverick. You could chalk it up to metro Detroit being a company town, but that’s too easy. The Maverick, despite its modest size, has presence. I expected the truck to draw curiosity. Aesthetically, the MaverickÂ’s closest rival, the 2022 Hyundai Santa Cruz, is far more eye-catching with a flashy grille and curves and creases front to back. The MaverickÂ’s squared-off truck demeanor makes it an understated attention-getter, and it does have some design flourishes, especially up front with the blocky headlights that Tetris with the grille. ItÂ’s not just the looks. The sub-$20K MSRP offers real value and is an articulation of FordÂ’s strategy to pivot from cars to similarly sized offerings. This is better than a Ford Focus, and it makes sense why Ford took such a big risk revamping its lineup. And the hybrid version gets up to 42 mpg. Ford sold 4,140 Mavericks in October, outpacing the Santa CruzÂ’s still-healthy tally of 1,848 units. Ford says the trucks were moving off dealer lots in an average of five days, which is a brisk pace. The Maverick is also bringing in young buyers, with a quarter of its sales to people 18 to 35 years old.  While the sales figures are interesting, the Maverick starts about $4,000 less than the Santa Cruz, and Ford sells more vehicles than Hyundai in the United States, so thatÂ’s just part of the equation. Ford and Hyundai will define success for their small trucks in different ways. TheyÂ’re both attention-getters, but the Maverick surprised me with its star power. It will be interesting to see if this segment has staying power for Ford, Hyundai and perhaps others. Other news and notes The North American Car, Truck and Utility of the Year Award finalists were announced this week at the Los Angeles Auto Show, and the Maverick and Santa Cruz both made the cut in the truck category, where they were joined by the Rivian R1T. The Honda Civic, Lucid Air and Volkswagen Golf GTI/R  will vie for top honors in the car segment. The Ford Bronco, Hyundai Ioniq 5 and Genesis GV70 make up the SUV field. Winners will be announced in early January. The finalists were culled from a field of 23 semifinalists. Full disclosure: IÂ’m a NACTOY juror.  HereÂ’s an odd one: Famed designer Marcello Gandini is disavowing the rebirth of the Lamborghini Countach. Lambo essentially restyled the Sian with a modern interpretation of the CountachÂ’s design cues.

F-150 just the start of Ford's aluminum plans

Not only have we been told that the 2015 Ford F-150 is tougher, more durable and up to 700 pounds lighter than the current truck, Ford COO Mark Fields said it's also "CAFE-positive." That means, for the first time in the history of corporate average fuel economy standards, the F-150 would be a positive contributor on Ford's CAFE balance sheet instead of being a vehicle it needs to counterbalance with frugal offerings.
Fields' comments made at the Detroit Auto Show were among quotes from other Ford execs that confirmed the carmaker will be using aluminum for more of its vehicles. CEO Alan Mulally said it would "proliferate across our lineup," with speculation being that we'll see it applied to crossover and sport utility models first, since they'll benefit the most. Even gaining the massive scale of using aluminum on the world's best selling vehicle for its first effort - on average, the company sells two times as many F-150s in a single day as Land Rover sells of its aluminum Range Rover in a month - Ford will be looking to further spread the cost of its five-year development investment in aluminum technology. And that should mean better handling and fuel economy for those of us who don't need to wear hardhats at the office.