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Bill Ford says carsharing helps Ford, EVs need to be clean

To most people, Bill Ford is most famous for being the great-grandson of Henry Ford. But, as the executive chairman of Ford Motor Company, Ford has also been leading the company into greener and greener territory. At the morning plenary session for the 21st World Congress on Intelligent Transport Systems (ITS) in Detroit today, Ford discussed a wide variety of topics, including connected cars (of course), plug-in vehicle and how Ford's collaboration with Zipcar came about because of he liked what the Zipcar CEO was excited about getting cars off the road. Given that the conference has a big focus on communication between cars this year, it's no surprise that Ford talked about his company's work on that front. He's looking at the long term, though, and says that despite announcements like the one General Motors made yesterday about Super Cruise, when fully autonomous vehicles get here, it won't be headline news since the ground work is being laid by technologies coming to cars in bits and pieces now. In other words, your adaptive cruise control is getting ready for bigger and better things. "My fear is that we electrify the fleet and our impact is not what it could be." – Bill Ford On the zero-emission vehicle front, Ford said that while he's in favor of electric vehicles, "My fear is that we electrify the fleet and our impact is not what it could be." He was discussing the emissions reality of coal-powered electricity, and said that, "We've got to have a national discussion about what we want our grid to look like." As for the work that Ford is doing with Zipcar (which is just one of the many automaker carsharing operations out there today), Ford said that he first approached Zipcar CEO Scott Griffith after hearing Griffith talk at a green conference four or five years ago. Griffith was surprised, Ford said, because he had just given a talk about ways to reduce car ownership. "Did you hear my speech? I talked about taking cars off the road," Ford remembers Griffith saying. "Yeah, and what's going to happen without us," Ford responded. Today, the partnership allows Ford to get cars to people that have traditionally been "hard to reach," like college students on campuses. Ford's vehicles are currently available on 250 colleges campuses. Ford then spoke favorably about other challenges to the traditional car ownership model, like Lyft and Relay Rides. "Rather than being frightened by that, we need embrace it and help makes their companies better," he said.

Popular Science magazine's Best Of What's New 2012 all ate up with cars

Popular Science has named the winners in its Best of What's New awards, the victors coming in the categories of aerospace, automotive, engineering, entertainment, gadgets, green, hardware, health, home, recreation, security and software. The automotive category did not go wanting for lauded advancements:
Tesla Model S: the Grand Award winner for being "the standard by which all future electric vehicles will be measured."
BMW 328i: it's 2.0-liter turbocharged four-cylinder gets called out for being more powerful and frugal than the six-cylinder it replaces.

2016 Ford F-150 gets new Limited model

The average price paid for a full-size pickup this year is $42,429. Ram is right at that mark, with an average price of $42,256, the Chevrolet Silverado is below it, at $38,384, and the Ford F-150 is above, at $46,573. That average transaction price is thirty percent higher than it was six years ago, and that F-150 price is eight percent higher than one year ago. We can thank that escalation for the arrival of the new F-150 Limited, a truck that Ford says responds to the "growing needs of discerning truck customers interested in exclusivity, capability and craftsmanship." Reuters went further, saying customers want "trucks that could substitute for a higher end German sedan." Billed as "the most advanced, luxurious F-150 ever," everything has been thrown at the standard features list. Buyers will get the luxury modifiers we expect from Europeans, like Mojave leather throughout, climate-controlled, massaging front seats, heated rear seats, and fiddleback eucalyptus wood. Driver assistance systems are legion, including a 360-degree camera system, adaptive cruise control, active park assist, a remote tailgate release, and SYNC3. Ford's new Pro Trailer Backup Assist will be an option. As if that won't be enough to tell it from the less luxurious models, the Limited sits on unique 22-inch wheels, the word "Limited" is written on the hood, the VIN is laser engraved in a plaque in the armrest, and the grille, tailgate, and door handles get a satin chrome finish among other changes. Only four exterior colors make the palette: Shadow Black, Magnetic, Blue Jeans and White Platinum Metallic tri-coat. The sole engine offered is the 3.5-liter EcoBoost V6 with 365 horsepower and 420 pound-feet of torque. We've been talking about luxury trucks for years now, and Ford's competition is in the game, too - Chevy has its Silverado High Country, Ram its Laramie Limited. This new F-150 Limited, however, raises all bets. It will go on sale this winter at an as-yet-unknown price, but since the current top-of-the-line Platinum starts at $51,585, we have a feeling that getting a Limited out the door under $60K will be near impossible. Admire the new seduction in the images above, the press release below has more.