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Ex-GM VP LaNeve takes over Lincoln ad agency

Those of you that caught yesterday's op-ed about Lincoln will have heard already, but Mark LaNeve has taken the helm at Team Detroit. Once the North American vice president of sales, service and marketing for General Motors, LaNeve will now head up the agency that handles all of Ford advertising. LaNeve will also run the account for Lincoln. While at GM from 2001 to 2009, the exec oversaw ad campaigns like Cadillac's Breakthrough and sales initiatives like "Employee Pricing for Everyone."
He left in 2009 to join Allstate as chief marketing officer, oversaw the creation of the Mayhem ad spots and was moved into the role of VP of agency operations overseeing Allstate's 10,000 agents. He resigned from the insurer in February 2012 for personal reasons and joined Team Detroit in August 2012 as chief operating officer, in charge of satellite offices in New York and internationally. He replaces ex-CEO Cameron McNaughton, and will continue to hold the title of COO.
Lincoln is trying to get its 2013 back to rights after putting big dollar commercials for the 2013 MKZ on television then having production glitches preventing cars from getting to dealerships. With rumors of a relaunch in the works, it's no surprise LaNeve has been given the reins - and from here it looks like the brand is desperate for the kind of magic he's proved he can marshal. Perhaps he can start by calling a mulligan on the renaming exercise that gave us the hoary "Lincoln Motor Company" and go back to oh, say, "Lincoln." Then he can ask the product folks to get to work on the MKC concept...

2022 GMC Hummer EV No. 001 at Barrett-Jackson brings $2.5 million

This year's Barrett-Jackson auction in Scottsdale, Ariz., played host to a bunch of the first examples of hot new cars: VIN No. 001 of the 2022 GMC Hummer EV, 2022 Cadillac CT5-V Blackwing and CT4-V Blackwing, 2021 Ford Bronco, 2021 Ford Mustang Mach 1 and 2021 Ram 1500 TRX. Every single one of them sold for more than six figures, with all the proceeds of nearly $5 million going to charities, but the big winner was absolutely the Hummer with a hammer price of $2.5 million. The Bronco did nicely, too, with a selling price of $1,075,000. You can see the list of the sale prices from highest to lowest of these first examples below. GMC Hummer EV: $2,500,000 Ford Bronco: $1,075,000 Ford Mustang Mach 1: $500,000 Ram 1500 TRX Launch Edition: $410,000 Cadillac CT5-V Blackwing: $265,000 Cadillac CT4-V Blackwing: $165,000 Despite the Hummer going for $2.5 million, it wasn't the most expensive car to cross the block. That honor goes to a 1966 Shelby Cobra 427 Super Snake that was once owned by Carroll Shelby himself. It sold for $5.5 million, the same price it sold for back in 2007. Nearly as pricey as the Hummer was a restored, numbers-matching 1967 Ferrari 275 GTB/4 that went for $2,475,000. Related video:

Mercedes-Benz Sprinter and Ford Transit can haul on the track

Line up any two comparable vehicles, and eople are going to want to race them. Need proof? In its latest track battle, Auto Express wants to know which commercial vehicle can lap a circuit faster - a Ford Transit or Mercedes-Benz Sprinter. Let's face it, neither of these European vans were ever meant to be near the track unless they are delivering a racecar and a ton of parts for a fun weekend, but it's massively fun to watch them give it a go anyway.
The one thing that Auto Express really illustrates here is the modern marvel that is stability control. The driver hops curves, and these big vans lean in the corners like your friend walking home from a long night at the bar. However, because of the amazing stability systems, the vans mostly keep all of their wheels planted and never seem close to getting sloppy, despite their behemoth size.
Unfortunately, the two vans aren't exactly fairly paired. The Ford has a dual rear axle and a few other advantages over the Mercedes, but it's still hilarious to watch them go. Even better, the host breaks down everything happening behind the wheel like these commercial vehicles were two Porsches. Enjoy watching this very unorthodox battle between Ford and Mercedes.