2007 Ford Fusion Se on 2040-cars

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Ford picks Fiesta ST, Transit Connect as this year's SEMA darlings

SEMA is more than nine months away, but the reveille bugle for the show has just sounded with Ford's call to aftermarket companies for its project-vehicle program. The 2014 Ford Fiesta ST and 2014 Transit Connect van and wagon are the cars The Blue Oval wants to feature, but applicants can submit project vehicles for any product except the GT500, the Raptor, or anything from Lincoln.
Submissions must be completed in two parts, the first being an email to Ford with an overview of the project, like vehicle theme, promotional plan and location display. The second part must be mailed in on company letterhead and gets down to the nuts and bolts of the vision and the provision of company bona fides. The complete proposal is due on March 1, winners will be notified by May 1. Click the link below to get all the details, and for show attendees, get ready to see some funky Fiestas and wild shaggin' wagons in Las Vegas come November.

Bring back the Bronco! Trademarks we hope are actually (someday) future car names

Trademark filings are the tea leaves of the auto industry. Read them carefully – and interpret them correctly – and you might be previewing an automaker's future product plans. Yes, they're routinely filed to maintain the rights to an iconic name. And sometimes they're only for toys and clothing. But not always. Sometimes, the truth is right in front of us. The trademark is required because a company actually wants to use the name on a new car. With that in mind, here's a list of intriguing trademark filings we want to see go from paperwork to production reality. Trademark: Bronco Company: Ford Previous Use: The Bronco was a long-running SUV that lived from 1966-1996. It's one of America's original SUVs and was responsible for the increased popularity of the segment. Still, it's best known as O.J. Simpson's would-be getaway car. We think: The Bronco was an icon. Everyone seems to want a Wrangler-fighter – Ford used to have a good one. Enough time has passed that the O.J. police chase isn't the immediate image conjured by the Bronco anymore. Even if we're doing a wish list in no particular order, the Bronco still finds its way to the top. For now (unfortunately), it's just federal paperwork. Rumors on this one can get especially heated. The official word from a Ford spokesman is: "Companies renew trademark filings to maintain ownership and control of the mark, even if it is not currently used. Ford values the iconic Bronco name and history." Trademarks: Aviator, AV8R Company: Ford Previous Use: The Aviator was one of the shortest-run Lincolns ever, lasting for the 2003-2005 model years. It never found the sales success of the Ford Explorer, with which it shared a platform. We Think: The Aviator name no longer fits with Lincoln's naming nomenclature. Too bad, it's better than any other name Lincoln currently uses, save for its former big brother, the Navigator. Perhaps we're barking up the wrong tree, though. Ford has made several customized, aviation themed-Mustangs in the past, including one called the Mustang AV8R in 2008, which had cues from the US Air Force's F-22 Raptor fighter jet. It sold for $500,000 at auction, and the glass roof – which is reminiscent of a fighter jet cockpit – helped Ford popularize the feature. Trademark: EcoBeast Company: Ford Previous Use: None by major carmakers.

Ford picks up new Ranger overseas [w/video+poll]

The new Ford F-150 is lighter and more efficient than the model it replaced, but if it's a smaller Ford pickup that you really wanted, you're going to have to pack your bags. Because while Dearborn stopped selling the Ranger in North America years ago, it still offers one in markets overseas. And it's just rolled out a refreshed model at the 2015 Bangkok Motor Show in Thailand. Following the reveal of the new Everest sport-ute with which it shares its chassis, the refreshed Ranger pickup benefits from revised sheetmetal, powertrain and equipment throughout. The changes are punctuated by a front end with a more rugged-looking grille, a more sculpted hood and projector headlamps. The interior has been updated as well, not only in terms of style but equipment as well, with an eight-inch touchscreen display in the dashboard running Sync 2 and dual TFT displays flanking the speedo in the instrument cluster. Under the hood, buyers will be able to choose between a carryover 2.5-liter inline four with 163 horsepower and 166 pound-feet of torque that's the sole gasoline option or one of two diesel options: a 2.2-liter four now producing 158 hp and 284 lb-ft, or a 3.2-liter inline-five with 197 hp and 347 lb-ft. The diesel engines are more efficient than before with available stop/start engine management, and offer what Ford says is class-leading towing capability. Six-speed automatic or manual gearboxes transmit the power to the road through either the rear wheels or all four. Production will continue in Thailand for the Asia Pacific Market, South Africa for Africa and Europe, and in Argentina for Latin America. All told the new Ranger will be offered in 180 markets, around the world but for better or worse, ours won't be one of them. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.