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Ford C-Max sales hold steady despite fuel economy fracas

Despite the ballyhoo that accompanied Ford's lowering of the C-Max fuel economy figures, the Blue Oval is still seeing strong demand for the five-seat MPV, as Automotive News reports. Speaking to marketing boss Jim Farley, AN says that the controversy surrounding the C-Max's fuel economy figures won't force Ford to change its marketing strategy.
Ford lowered the fuel economy rating of the C-Max after public outcry and legal action by customers that were unable to reach the 47 miles per gallon promised by the window sticker. The new ratings were dropped about a month ago to 45 mpg on the freeway and 40 mpg in the city. Ford offered rebates for current C-Max owners, with $550 going to those that bought their car and $325 to lessees. The issue, says Ford, stemmed from testing standards that allowed the automaker to base the C-Max's fuel economy on the Fusion Hybrid, because they use identical powertrains. The C-Max's less aerodynamic shape wasn't taken into account, though.
Whether Ford's PR team handled the crises perfectly or people just aren't that bothered by a four-mpg drop in combined ratings, demand remains strong for the C-Max among consumers. Ford moved 3,000 units in August, which was a 12-percent jump over July sales. Meanwhile, consumer demand through third-party shopping websites remains strong as well, according to Autometrics, a data analysis company that spoke with Automotive News. While the long-term effects of the adjustments remain unknown, the C-Max appears to have fared well in the near term.

2016 Ford F-150 Limited 4x4 to start at nearly $62,000

The starting price of the top-of-the-line Ford F-150 has crested the $60,000 mark. This was, to be entirely honest, a long time coming, as consumers have shown a willingness to gobble up increasingly lavish pickups over the past five to ten years. According to Cars Direct, the four-wheel-drive-equipped 2016 F-150 Limited rings up at $61,905, or just $15 less than Ford's previous range-topping luxury model, the Lincoln Navigator. Of course, you can get a cheaper Limited if you really needed to. Opting for just rear-wheel drive will lower the price to $58,480. Not only do these figures eclipse the price of any other F-150 before them, they easily exceed the starting figures of competitive luxury pickups. The previous top-of-the-line, F-150 starts at just $52,780, while the two-wheel-drive competitors from GMC, Chevrolet, and Ram – the Sierra Denali, Silveardo High Country, and 1500 Limited – start at $51,210, $49,810, and $51,870, respectively. The new F-150 model adds plenty of bling – there's "LIMITED" lettering on the hood and big, bold, 22-inch wheels – along with power running boards, a panoramic roof, heated/cooled/massaging Mojave leather seats, blind-spot monitoring, and a 360-degree camera. Related Video:

Ford F-150 Raptor, Nissan Pathfinder and Frontier, and Cadillac Blackwings | Autoblog Podcast #663

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by News Editor Joel Stocksdale and Associate Editor Byron Hurd. It's a packed show this week, and the three dive straight into the week's truck loads of news, starting with the unveiling of the Cadillac CT4-V and CT5-V Blackwing variants, followed by the 2021 Ford F-150 Raptor and the 2022 Nissan Pathfinder and Frontier. Next, they move on to what they've been driving. For Byron, that means more trucks. Lots and lots of trucks. Joel recently spent some time behind the wheel of a Bronco Sport, and the three discuss its merits as both an off- and on-road crossover. From this, they segue into a "Spend My Money" featuring Senior Producer Chris McGraw's neighbor, who acquired an older Forest Service Bronco and wants tips on what to do with it.  Autoblog Podcast #663 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown News 2022 Cadillac CT5-V Blackwing, CT4-V Blackwing bring big performance back to the brand 2021 Ford F-150 Raptor revealed, packing EcoBoost power, coil suspension and factory 37s 2022 Nissan Frontier enters the modern midsize truck world with big redesign 2022 Nissan Pathfinder debuts with fresh new duds, no more CVT What we're driving: 2021 Ford F-150 2021 Nissan Titan Pro-4X 2021 Toyota Tundra TRD Pro 2021 Ford Bronco Sport Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on iTunes Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related Video: