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Buyers ditching expensive European sedans to buy expensive American trucks

The New York Times ended the automotive week with a story that adds numbers and context to a range of other stories, from the crossover craze to the increasing median price of a new car to ever more grandiose pickup trucks. The NYT piece reveals that the shift to larger vehicles isn't merely about the average U.S. buyer swapping the midsize sedan for a Ford Edge. Luxury buyers are migrating from plush sedans to plush SUVs and trucks that creep close to six-figure prices, and the Detroit Three are running Treasury presses because of it. From 2013 to 2017, the truck category — everything from pickups to minivans — climbed from 30 percent of the market to 41 percent. In January of this year, trucks claimed 66 percent of new vehicle sales. At the milk-and-honey end of profits, GMC alone accounted for 11.3 percent of all vehicle sales over $60,000, not just trucks. That puts the luxury truck maker behind Mercedes-Benz and Ford, The Blue Oval's feasting on Lariat, King Ranch and Raptor versions of the F-150, which make up more than half of that pickup's sales, putting it ahead of Chevrolet, Porsche and Lexus on the high-dollar sales list. The average transaction price of a GMC in Denali trim last year was $56,000; it's easy to see why, when one dealer told the NYT he just swapped a 2012 BMW 550i for a $71,000 GMC Sierra Denali. That truck starts at $52,900. The NYT started its story with a buyer who took home a Ford Raptor instead of an Audi A6, and optioned that $50,020 Ford Raptor close to $80,000. Over at Lincoln, the new $72,055 Navigator — the one so popular that Ford will increase production — crossed hands for an average sale price of $77,000 in January. And a Jeep dealer told the NYT that the two $93,000 Trackhawks he had on his lot "won't be here more than a few weeks." While trucks head up in sales volume and price, cars are headed so viciously in the opposite direction that "the Detroit Three and even some foreign manufacturers acknowledge they are now losing money on many of the cars they sell." So ... get ready for a lot more crossovers and trucks. Related Video: Find out what vehicle is right for you. Give our Car Finder tool a try.

Ford Mustang GT350, GT350R order guide leaks online

Nary a day after the end of the 2015 Detroit Auto Show media days, a bombshell has been dropped in the form of the order guides for the new Shelby GT350 and GT350R. A draft of the complete guide for both track weapons popped up in the forums of Mustang6G, offering the car's biggest fans the most detailed look yet at how the new models can be outfitted. Arguably the most notable news is that Ford lists both cars not as 2016 models, but as 2015s. Wearing the codes 900A and 920A for the GT350 and GT350R, respectively, Ford lists eight available colors, including standard Mustang shades, like Oxford White, Race Red and Competition Orange, as well as a pair of exclusive hues, in Avalanche Gray and Shadow Black. Notably, neither vehicle can be optioned in the gorgeous Liquid Blue of the GT350R show car. Stripe packages are aplenty on the hottest Mustangs, with black, white and blue stripes available on both models. The R cars, though, will be distinguishable by red accents on its optional stripe groups. The standard model will feature an ebony interior, while the high-performance 'Stang will have an ebony cabin with red accents. Aesthetics aside, this order guide gives us the deepest look yet at the available equipment on both models. Not surprisingly, the options list is quite small, with the standard GT350 offering just two packages, racing stripes and a black roof (which we bet will be mutually exclusive with the stripe jobs). The standard car's Technology Pack adds MagneRide, "heavy-duty" front springs, navigation with Sync 3, leather-wrapped, climate-controlled power seats, satellite radio, dual-zone climate control and selectable driving modes. The Track Pack, meanwhile, adds the same driver-selectable modes, MagneRide and the stiffened front springs as the Tech Pack, along with coolers for the engine oil, trans and diff and a strut-tower brace. These two packs are mutually exclusive. Of course, if you're in the market for the GT350R, your only option is the Electronics Pack, which basically adds features deleted by your high-performance trim, such as a stereo and climate control. On top of that, you'll get Sync 3 with navigation and satellite radio. Head over to the Mustang6G forums for a look at the entire order guide.

Ford's Farley apologizes for saying Blue Oval tracks customers with GPS

Ford marketing head honcho Jim Farley made waves at CES this week by telling show attendees, "We know everyone who breaks the law, we know when you're doing it." according to a report by Business Insider. Farley continued by saying, "We have GPS in your car, so we know what you're doing. By the way, we don't supply that data to anyone."
Farley has since amended his statement, saying that Ford dose not, in fact, track its customers in their cars "without their approval or consent."
Apparently carried away with a hypothetical notion, Farley was attempting to describe how Ford might be able to employee aggregated user data for things like accurate traffic reporting and pattern spotting. A Ford spokesperson confirmed with Business Insider that its GPS units are not sharing the whereabouts of drivers, though there are a few on-board services that might do so. After opting in to the services (and presumably being made aware of any/all tracking and data collection), Ford's Sync Services Directions and Crew Chief software do, in fact, allow data collection as a means of improving both systems. Farley added that the opt-in data is not shared, even when being tracked.