Fiat 500 Original For Italy on 2040-cars

Auto blog

Spitballs flying between Nissan and Fiat

At the 2012 LA Auto Show, Fiat brand chief and recently crowned marketing genius, Olivier François, attempted to distance the Fiat 500e from other electric vehicles, asking rhetorically, "Isn't ugliness the worst kind of pollution?" Nissan has apparently taken issue with these comments, feeling slighted for what it considers digs at the Leaf's styling. In a recent interview with Automotive News, Nissan's marketing chief Simon Sproule shot back, "Let's face it, Fiat has not shied away from controversial styling themselves," he continued, "many would describe many of their products as visual pollution." Ouch.
Sproule says that while the 500e is a "me-too" product, made only to appease US emissions regulations, the Leaf is a serious effort at producing an EV. The Nissan marketing boss points out that the Japanese automaker has invested billions in EV development and production facilities, while Fiat will lose $10,000 on every 500e sold.
However sales of the Leaf in the US are down five percent. Nissan sold just 8,330 Leaf's so far this year, but Sproule contends that it has less to do with styling, and more with the charging infrastructure. Sproule also thinks that Nissan hit a balance between styling and practicality with the Leaf: "It's still very recognizable as a five-seat hatchback, fully functioning, absolutely competitive with the packaging of the Golf of any other mainstream vehicle." For a segment where efficiency is king, isn't that what matters most?

Fiat ups Chrysler stake by 3.3%, inches closer to full control

Fiat is one step closer to completing a merger with Chrysler after exercising an option to acquire an additional 3.3 percent of the Auburn Hills-based automaker today. Automotive News reports that Fiat now controls 68.49-percent of Chrysler, which is up almost 10 percent since we last heard news of this deal back in February when Fiat talking to various banks to raise more capital in order to complete the acquisition.
The article says that Fiat is still able to increase its stake in Chrysler up to 75 percent over the next 12 months, but it sounds like CEO Sergio Marchinonne would rather purchase the remaining shares from VEBA - the retiree benefits trust - sooner rather than later. Unfortunately, the two sides still seem far from an agreement on a fair price for the rest of Chrysler, as Fiat has them valued at $4.2 billion compared to the $10.3 billion estimate from the unions that currently own the remaining stake in Chrysler.

What a 28.5-liter LSR engine sounds like firing up for the first time in 100 years

Racecars seem to keep getting quieter these days, and if electric vehicles and fuel cells ever fully take over motorsports, then the bang, pop and growl of internal combustion engines may be gone for good. This clip of a Fiat S76 land speed record racer awaking after over a century of being dormant shows just what we would miss so much. The four-cylinder engine in this Fiat displaces about 28.5 liters, making it among the largest automotive engines ever, and it gives each cylinder around as much capacity as the whole mill in a Chevrolet Camaro Z/28. Once this thing starts firing with no exhaust in place, the look and sound is like a demon at work with a rain of fire and sparks. This clip is just the trailer for a documentary called the Beast of Turin chronicling the history of this period of racing. The movie also focuses on the rebuild and restoration of the S76 after over 100 years. If the rest of the film lives up to this tease, then it looks like something to watch for.