2013 Fiat 500 Pop on 2040-cars

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Fiat contemplating sub-brand to compete with Dacia, Datsun

You can add Fiat to the admittedly short list of automakers considering a low-cost brand to rival Dacia. The inexpensive Eastern European brand from Renault-Nissan has performed on the balance sheet like a premium model line, and the money the alliance is taking off the table is encouraging other players to deal themselves in. Pretty soon Nissan's Datsun sub-brand will join the Dacia party, going on sale in Russia, Indonesia and India and will claim even more rubles, rupiahs and rupees for the parent company. Volkswagen recently said it will make a decision this year on a budget line for the Chinese market. With the euthanasia of Lancia and plans to move the Fiat brand upmarket, company CEO Sergio Marchionne wonders aloud to Automotive News Europe whether there could be room for a new budget brand underneath Fiat.
We're told that the initiative has been in the idea box for five years and even moved to the stage of name considerations, like Innocenti, but worries about profit kept it from realization. If such a range were to be developed, Marchionne says it couldn't be built in Italy and stay within budget, and the company is "analyzing its manufacturing capacity outside of Europe to see if a low-cost brand is viable."

The Fiat 500 Cult celebrates the little car's success with a new top model

The Fiat 500 has proved to be a huge success since first being introduced in 2007. In that time, Fiat claims that it has sold over 1.2 million units worldwide. For the 2014 model, the Italians are celebrating with a new top-spec version called the 500 Cult at the Geneva Motor Show, but it likely will be limited to the European market.
The Cult is available as both a hatchback and convertible and each receive their own, unique color. The coupe is available in a light mint green called Lattementa Green that recalls the 500s from the 1960s, and the convertible is offered in Three-layer White. Both models get gloss black trim around the taillights, and the bumperettes and tailgate handles are finished in chrome. Buyers can choose between black or chrome trim for the door mirrors, both presenting a very retro look.
Inside, the Cult gets standard leather and a dashboard painted the same color as the body. A new 7-inch TFT display sits in the middle of the instrument cluster, which manages the media player, telephone, trip computer and displays warning messages. Automatic climate control and rear parking sensors are standard, and coupes get a sunroof.

2015 Fiat Ducato and French siblings get prettier face, finer features

The Ram ProMaster only introduced itself to US buyers - prognathous jaw first - last year, but it might quickly be the recipient of some plastic surgery. Above is the new face of the 2015 Fiat Ducato, which does duty as our ProMaster, the Citroën Jumper and the Peugeot Boxer and will be officially unveiled on May 12. Its face still slopes forward all the way to the bottom, but the distance and weight of the jutting chin has been greatly reduced by curving lines that more artfully integrate the new three-piece bumper with the sheetmetal. That bumper can be had in two colors, and the front end also gets new, sleeker headlights with LED DRLs.
Trims are named Classic, Tecno and Lounge, and all benefit from ESP, a new underride guard and an upgraded cockpit with touches like better seats, Bluetooth and a clipboard that can be affixed to the dash and is robust enough to hold smartphones and tablets. High-zoot options - which would give the ProMaster better fight against the Mercedes Sprinter if they carry over to our market - include lane departure assist.
The Ducato will come with choices of three roof heights, four lengths and eight capacity ratings. You'll find info on that and much more in the press releases from Fiat and Peugeot below, and we'll find out more about how the ProMaster will benefit in a few weeks.