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Dodge Viper now available in matte finish

The prospect of buying a new Dodge Viper just got that much more enticing with the introduction of matte-finish paint direct from the factory. Available as part of the "1 of 1" customization program, the matte finishes aren't being offered in just a handful of colors like some other automakers do: customers will be able to specify a matte finish on any of the 8,000 colors that are already part of the program's palette. The matte finish option adds yet another step to the exhaustive hand-painting process that Dodge offers on the Viper - a painstaking endeavor that takes upwards of 145 man hours to complete. Specialists start by applying a base coat and a clear finish, followed by the paint and clear coat. The finished body panels are then smoothed with 1,000-grit paper and polished. A second sanding process is required for the matte finish before the application of a matte clear coat. Specify custom stripes (available in five colors or by custom order) and they're applied under the paint, not as decals on top. The availability of the matte finish in conjunction with the stripe options and new satin badging and fuel cap leads to over 50 million combinations. Needless to say, that means no two Vipers need ever leave the Conner Avenue assembly plant the same – though there will surely always be certain favorite combinations, especially on those units ordered from outside the customization program. Related Video: DODGE EXPANDS INDUSTRY-FIRST '1 OF 1' VIPER CUSTOMIZATION PROGRAM WITH NEW MATTE-FINISH PAINT OPTION - New matte-finish exterior paint available on all of Viper '1 of 1' program's 8,000 exterior color options and 24,000 stripe options - Viper's custom '1 of 1' exterior paint options double to 16,000 exterior colors and 48,000 unique strip combinations - Matte finish available in all exclusive '1 of 1' program and standard production colors - In addition to matte-finish exterior paint, Viper customers can choose between satin chrome or satin black badging and fuel filler door for a sinister appearance - Dodge Viper owners can build their one-of-a-kind Viper from more than 50 million unique build configurations for the ultimate in model year exclusivity June 19, 2015 , Auburn Hills, Mich. - The Dodge brand continues to expand the Viper's exclusive production elements like never before.

Mopar maneuvers into SEMA with a multitude of modified models

As the aftermarket and performance arm of Fiat Chrysler Automobiles, Mopar has a duty to extract everything from the company's models that it can, and there's no better place to show all of its work off than the annual SEMA Show.
Dodge really gets in on the act this year with several customs to show off different parts of the brand's performance heritage. Perhaps the most interesting among them is the track-prepped Viper ACR Concept (pictured above). It wears a custom body kit to produce even more downforce, thanks in no small part to a monstrous wing at the back. To shed weight, most of the interior is stripped out, as well. Next up, the Challenger T/A Concept takes inspiration from '70s Trans-Am racing in a livery of Sublime Green and matte black paint. The center scoop in the hood keeps the 6.4-liter V8 fed with cool air, and the special's 20-by-9.5-inch matte black wheels keep it planted in the corners.
Also getting the once-over from Mopar is the Charger R/T. It wears the division's body kit, and under the hood, a cold-air intake keeps the 5.7-liter V8 breathing. The suspension is retooled to hold the road better with a coil-over kit, upgraded sway bars and strut tower braces for the front and rear. The company is also showing off a snazzy blue Charger with a mean look. The final Dodge getting work from Mopar is the Dart R/T Concept with bright, O-So-Orange paint and a matte black hood with a scoop hooked directly to the air intake. The performance-oriented design is finished off with a coil-over suspension and big brake kit, as well.

Dodge whips covers off 2013 Blacktop series

Dodge introduced us to its Blacktop model lineup a year ago with the 2012 Charger and followed up with more recently with the 2013 Challenger and 2013 Avenger. Now the automaker will be applying this ominous-looking treatment to the Durango, Grand Caravan and Journey models for 2013 as well. These models will be unveiled next week at the Detroit Auto Show, but Dodge has released most of the details for these new products including pricing and availability.
If the Grand Caravan R/T (aka, the Man Van) wasn't aggressive enough for you or its $30,000 starting price was a little too pricey, then the 2013 Grand Caravan Blacktop could be the ticket. Starting with the SXT trim level (which stickers at $19,995), the Blacktop package costs only $595, and adds unique features such as blacked-out headlights, grille and fog lights bezels and an all-black interior. The van rides on black-accented, 17-inch aluminum wheels. The Grand Caravan Blacktop is only available in monochromatic paint schemes limited to Billet Silver, Brilliant Black, Maximum Steel, Redline Red and Stone White
Likewise, the 2013 Journey Blacktop is offered only on the SXT model (starting at $18,995) with all of the crossover's normal options such as four- and six-cylinder engines, five- or seven-passenger seating and front- or all-wheel drive. The Blacktop package adds $995 to the Journey SXT's price and features many of the same black accents as the Grand Caravan like the headlights, grille, door mirrors and lower fascia. Exterior colors are limited to Bright Silver, Bright Red, Brilliant Black, Brilliant Red Tri-Coat, White, Pearl White Tri-Coat and Storm Grey, and the package's 19-inch wheels come in Gloss Black. Inside, the Journey Blacktop comes standard with black cloth seats and Chrysler's 8.4-inch Uconnect touch screen, but black leather is also available as an option.