1948 Chevy 5 Window Truck on 2040-cars

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GM says EVs are the future — but trucks are going to take it there

In the PowerPoint deck for the General Motors Capital Markets Day presentation, one of the more disturbing things comes early on, during GM President Mark Reuss' initial remarks, in an area where he is discussing the company's overall strength in trucks. The point being made is that GM has a truck for all and sundry. And there it is, a phrase on a slide that should send chills up the spines of those who still pine for the old Bob Seger "Like a Rock" Silverado ads: "Little bit country. Little bit rock 'n' roll." That's right. Donny and Marie. Somehow the Denis Leary snark in the F-150 ads is all the more appealing. The Capital Markets Day presentation was chock full of observations about electrification and automation (Reuss and CEO Mary Barra both noted that the corporation's vision is one of "Zero Crashes. Zero Emissions. Zero Congestion." Dan Ammann talked about the progress being made at Cruise Automation; Reuss rolled out the plan for an array of electrified vehicles, with a luxury EV and a compact SUV being the "Centroid Entries" for the modular bases of many others). But it is worth noting that there is no getting away from the power of pickups in the U.S. market, as that was the central topic in Chief Financial Officer Dhivya Suryadevara's comments, with "Truck Franchise" being flanked by "Key Financial Priorities" and "Financial Outlook." Clearly, to gloss the old phrase, the truck segment is where the money is. Suryadevra enumerated how the truck segment is significantly different than other types of light vehicles. Among her points: GM, Ford and FCA have more than 90% of market share. The truck parc has been growing and aging over the past 10 years. Customers are fiercely loyal to the segment—as in 70% of truck buyers are truck buyers. A good number of the vehicles are for commercial use (40 percent). Trucks are "less prone to. . .mobility disruption." Trucks offer high margins. Translaton: The segment is one that they're solidly positioned in. There are lots of old trucks on the road that will need to be replaced by new ones. Perhaps buyers may switch from a Sierra to a Canyon, but it will be a truck. If your livelihood depends on that type of vehicle, even if gas prices go up or the economy begins to go south, you're going to stick with it. Most of the country isn't San Francisco, so trucks will continue to be essential. And, well, they're profitable in the extreme.

Petrolicious visits a coachbuilt Corvette in Montana

There was once a time when most anyone could take a car to one of the great coachbuilders of Italy and have it rebodied into something entirely original. That's what one Gordon Kelley did back in 1962. And it's the story that Petrolicious tells in its latest video. An industrial designer by trade, Kelley penned his own design for bodywork to cover his '61 Corvette, and brought it to Vignale (today owned by Ford) in Turin for realization. The stunning result became known as the Kelley Corvette. It appeared at major auto shows and graced the covers of magazines, and with good reason: as you can see for yourself, Kelley's design and Vignale's work came together beautifully, and have gracefully endured the test of time in singular fashion. Today the car's custodian is one John Breslow, based out in Montana – a state that not only doesn't require a front license plate (which would be a crying shame to mount in that front grille) but also has some of the highest speed limits in the country. Breslow likens the Kelley Corvette to "a Van Gogh you can drive." But even higher praise is that he actually drives it, which is no mean feat considering what else he has in his garage, from cherished classics like a Ferrari 275 GTB and Jaguar XKSS to modern Zagato coachbuilt specials like the Alfa Romeo TZ3 and Ferrari 550 GTZ Barchetta. Related Video:

Chevy Corvette Stingray "colorizer" lets you chase the rainbow

After you've convinced your better half to let you buy a new Corvette, then comes the hard part... actually figuring out which 'Vette you want. While Chevrolet has yet to release the official configurator for the 2014 Corvette Stingray, it did give us something else to kill some time playing around with.
The C7 Corvette "colorizer" recently went online, and it lets you look at the car in all of its available colors and wheel options from four different angles so that when this car does go on sale, you know exactly which one you want. It includes the Corvette's full pallet of colors including Torch Red, Laguna Blue and the hue you see above, Velocity Yellow. Toss in the black wheels, and we're sold. If you have some time this afternoon, be sure to check it out the Corvette colorizer for yourself, and even if you don't have the time, we've put together a gallery with all of the possible color combinations.