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GM tinkering with Silverado, Sierra model mix amidst strong early sales

Variety, as they say, is the spice of life. That's a lesson that is currently being taught to General Motors, because despite a strong showing from its 2014 Chevrolet Silverado and GMC Sierra, the General's pickup sales still can't best those of cross-town rival Ford.
With 59,163 trucks moved, GM fell just over 1,000 units short of toppling Ford, and one of the main reasons for that, according to GM's chief sales analyst, was due to a lack of variety in the engines and body styles available on dealer lots. "We are still over-weighted toward crew-cab V8 trucks. Our light-duty mix will moderate over time as our launch progresses," said Kurt McNeil.
Loading dealers with the popular combination of the 5.3-liter V8 and the four-door, Crew Cab body style was intentional during the truck's launch, but as supplies of leftover 2013 models, which are being sold at heavy incentives, are beginning to wane, both budget-conscious and high-dollar buyers are looking elsewhere instead of at the volume model pickups.

New Chevy Small Block crate engine has 405 hp, endless possibilities

With decades of history, the Chevrolet Small Block V8 has definitely stood the test of time, and the company has kept finding ways to make it better. At this year's SEMA Show in November, Chevy Performance is unveiling the latest upgrade to that legacy with the new ZZ6 350-cubic-inch (5.7-liter) crate engine. Offering 405 horsepower and 405 pound-feet of torque, the mill should add a big dose of power to any project car. For the ZZ6, Chevy is working to improve the Small Block's high-rpm performance. To make that happen, the engine has Fast Burn aluminum cylinder heads and an updated valvetrain inspired by the LS family of powerplants. Large intake runners help with the airflow, and the valve springs use a tapered design that allows for less reciprocating mass. The mill also packs a forged steel crankshaft and high-silicon aluminum pistons inside of a cast iron block. Chevy is offering the engine in two versions depending on what the builder needs. The Base configuration comes with an intake, distributor, water pump, and a few other parts but lacks carburetor and accessories. Conversely, the Turn Key option has everything, including the carb, air cleaner, starter, alternator, and more. More details about their availability will be announced at SEMA. NEW ZZ6 CHEVY SMALL BLOCK ADVANCES CRATE ENGINE LEGACY Revised Fast Burn heads with LS-inspired valvetrain enhance high-rpm performance 2015-10-02 DETROIT – Developed with contemporary technologies, including a high-rpm valvetrain, Chevrolet Performance's new ZZ6 crate engine offers builders a modern twist on the classic Chevy Small Block 350. It uses updated Fast Burn cylinder heads with beehive-style valve springs inspired by the LS engine family – a feature that enhances high-rpm capability, enabling the new high-performance engine to achieve 405 horsepower and 405 lb-ft of torque. That's more power than any factory produced 350 engine ever installed in a Chevrolet production vehicle and it's one of the most powerful 350 Small Block-based crate engines in the nearly 27-year history of the "ZZ" lineup. "The new ZZ6 is the ultimate ZZ 350-based crate engine from Chevrolet Performance," said Jim Campbell, GM U.S. vice president of Performance Vehicles and Motorsports.

Deep discounts — $12K, $13K, $16K — are fueling a pickup price war

Heavy discounts of up to $16,000 per vehicle are fueling a "truck war" among full-size pickups sold in the United States by the Detroit Three, a Reuters analysis shows. Strong U.S. sales this year of the highly profitable big trucks have helped offset lagging passenger car sales. But it is not clear how much of the truck demand is linked directly to ample factory incentives and dealer discounts, or how far sales might decline without those subsidies. A Reuters survey of Ford, General Motors Co's Chevrolet and Fiat Chrysler Automobiles's Ram truck dealers across the United States indicates stores are offering deep discounts the country's bestselling full-size pickup trucks. "The walls are not crashing down on full-size trucks," said Sam Fiorani, vice president of global vehicle forecasting at AutoForecast Solutions in Chester Springs, Pennsylvania. Detroit-based automakers want to keep cranking out their high-margin trucks, he added, and "giving up a little of the profit is the cheapest way to do it." Stores are offering discounts of up to $12,000 on the 2018 Ford F-150, which remains the best-selling vehicle in the country, recording more than 80,000 sales in May. Discounts run up to $13,000 on the 2018 Chevrolet Silverado and as high as $16,000 on the Ram 1500. Average transaction prices for full-size pick-ups range from around $42,000 to $45,000, industry analysts and automakers say. All three companies are spending furiously - GM and Fiat Chrysler to help sell off carryover 2018 trucks to prepare for redesigned 2019 models, and Ford to sustain its long-held sales crown. A supplier fire that temporarily shut down production of the F-150 last month "changed the game," said Jeff Schuster, senior vice president of forecasting at LMC Automotive in Troy, Michigan said. The supply halt nudged Ford's crosstown rivals "to ratchet up incentives on the current models to go after weakness at Ford," he said. Deals advertised on the companies' official websites range from rebates and low-interest loans to ultra-cheap lease rates, but they are not telling the whole story. Ford, for instance, advertises a $2,000 rebate and a $500 financing credit on sales of certain F-150 models. But James Collins Ford in Louisville, Kentucky, is offering discounts of up to $12,215 on the 2018 F-150 XLT SuperCrew 4x4. The price cuts are even steeper at a number of GM and Fiat Chrysler dealers. Quirk Chevrolet is selling the 2018 Silverado 1500 Double Cab at $13,000 off sticker.