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NHTSA approves hybrid rearview mirror display in Cadillac CT6, Bolt EV

The Chevy Bolt EV prototype doesn't just have a fancy new all-electric powertrain. Just outside the driver's line of sight is a newfangled rearview mirror, one that can turn into a screen that shows a moving image from the rear-facing camera. Speaking to NPR's Robert Siegel yesterday, Department of Transportation secretary Anthony Foxx said that NHTSA has now approved this type of mirror/screen for use in vehicles. According to a letter from NHTSA to General Motors, GM will likely use this Full Display Mirror first in the 2016 Cadillac CT6 before coming to the Bolt. In its letter to GM, NHTSA said that the Full Display Mirror will only qualify as a standard rearview mirror as long as there are normal side mirrors in place. In other words, don't expect to see cameras and screens replacing all the mirrors in a motor vehicle just yet. @AutoblogGreen @NPR - #NHTSA has OK'd GM rear-view system that can switch between mirror & camera views. pic.twitter.com/6CBeIit10v — Anthony Foxx (@SecretaryFoxx) February 22, 2016 The Full Display Mirror was developed by Gentex, which has long worked with GM. The FDM debuted in 2014 and some people hoped it would also make its way into the Tesla Model X. Gentex, which also makes auto-dimming mirrors, says that it has "set out to develop the technologies and core competencies necessary to manage this evolution of the rearview mirror." The Chevy Bolt EV will start at $37,500, before incentives. The 200-mile EV will go into production late this year for likely sale in early 2017. Related Video:

2018 Chevy Sonic caught testing in The Motor City

Despite its role as the entry point into Chevrolet's lineup of sedans in America, the Sonic can be a fun little urban runabout in the same vein as the Ford Fiesta and Honda Fit. It's also impressively fuel efficient. Suffice it to say, then, that the Sonic is way better than the Aveo it replaces. And, as you can see from these spy shots, the next version of the Sonic is currently being tested in the wintry climes of Detroit, Michigan. The 2018 Chevy Sonic will be based on an updated Gamma platform that will be shared with the all-electric Chevy Bolt. In place of that's car electric motor and massive battery pack will be either a naturally aspirated four-cylinder or small turbocharged engine. Our spy shooters suggest a three-cylinder engine is also a possibility. While it's clear from these spy photos that the development of the next Sonic is well underway, nobody is quite sure where it will be built. Last October, we reported that 500 workers at GM's production facility in Orion Township were being laid off due in part to slow sales of the Sonic – you can thank the growing popularity of crossovers for that – and that plant is now being retooled for production of the Bolt. It's entirely possible that GM has decided to move production of the Chevy Sonic to Mexico, which would allow it to build a more profitable vehicle at Orion Township alongside the Bolt. Related Video: Featured Gallery 2018 Chevy Sonic Sedan: Spy Shots View 9 Photos Image Credit: Brian Williams / SpiedBilde Spy Photos Chevrolet Economy Cars Sedan

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")