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Ram 1500 bests new F-150 in MT pickup shootout

Ford's 2015 Ford F-150 is a technological tour-de-force, what with its aluminum-intensive construction and its powerful and efficient new 2.7-liter EcoBoost engine option. But now that it's hit the market, it's time to get down to brass tacks and find out how just the latest F-150 actually stands up to its rivals in the hyper-competitive fullsize segment. Motor Trend is among the first to round up the Ford (in Lariat 2.7-liter 4X4 guise here) and put it up against the Ram 1500 Outdoorsman EcoDiesel 4x4 and 5.3-liter-equipped Silverado 1500 LTZ Z71 to find out how Dearborn's new-think truck measures up. The test put the trio through over 1,000 miles of tough driving in California and Arizona in a variety of conditions from just cruising around unladen to hauling a trailer. MT found all three trucks to be competent, but the most praise got heaped on the Ram and the Ford, with the Chevrolet falling a step behind its competitors in many tests. Among the Ford's most-liked features was its 2.7-liter, twin-turbo V6 that helped make the F-150 easily the quickest of the group, with some editors saying the engine felt about the same whether driving around with cargo in the bed or not. There was some minor turbo lag during acceleration while trailering, but that issue affected the Ram, too. The Ram's powertrain was lauded, as well. The EcoDiesel was torquey around town, and the 1500's combination of an eight-speed automatic and air suspension was judged to be the best of the lot. It was the most difficult to get into the bed, though. The Ram also won the fuel economy award by netting 20-miles-per-gallon city and 28-mpg highway in the test to beat its Environmental Protection Agency ratings of 19/27. The Ford's EcoBoost managed 17/22, one mpg off each from the EPA numbers, and using a lot of throttle really depleted its efficiency. As MT notes, however, it would take time for the diesel's mileage savings to pay off at the pump for these two trucks. In the end, the Ram just barely eked out the win, with the title partially earned because of "the Ford's unknown maintenance and aluminum repair costs," according to MT. Go check out the full comparison to read all of the details, then let us know what you think in Comments.

C7 Corvette makes inaugural ad appearance in Chevy's first spot with new slogan

Chevrolet's "Runs Deep" tagline has finally been run into the ground, replaced with the Bowtie brand's "Find New Roads" slogan that's part of parent General Motors' plan to unify its everyday brand's marketing efforts worldwide. The new Chevrolet campaign was ushered in on prime time last night during the Grammy Awards on CBS, and the first spot, a 90-second full-line ad, also marks the first appearance of the 2014 Corvette Stingray in a commercial.
Being a full-line ad, the commercial is composed of vignettes centered on different vehicles in the brand's lineup. The all-new 2014 Impala also makes its first commercial appearance in dapper fashion, and time is spent on a skateboarding Sonic and a bouquet of brightly colored Spark hatchbacks driven by fashionable women. The ad starts and ends with Chevy's green halo car, the Volt, along with a young girl with her robotic dog (yes, really).
Chevrolet's "Runs Deep" campaign got off to a rocky start in the fall of 2010, but it did last for a couple of years with some tweaks. This new one, "Find New Roads" seems more intent on drawing new customers into the fold than the outgoing tagline, which seemed to play more toward the brand faithful. It admittedly reminds us more than a little the short-lived "Find Your Own Road" Saab motto (which, we note, was conceived while the Swedish brand was under GM's control), but no matter, we still think it's got more long-term potential than "Runs Deep."

Ford Police Interceptors dominate Michigan State Police testing

Once again, Ford Motor Company builds the fastest police vehicles. The Blue Oval touted the news in an official release following Michigan State Police and Los Angeles County Sheriff's Department testing. Ford did very well. Except for one acceleration metric – zero to 10 miles per hour – the Blue Oval's Taurus and Explorer-based cop cars were the quickest, with particular praise coming for the EcoBoost-powered models, which bested Chevrolet and Dodge's V8-powered variants. Dearborn's products also posted the fastest average times around MSP's vehicle dynamics course. But it wasn't all positive for Ford. The only four-cylinder in the contest, the 2.0-liter, EcoBoost Ford SSP Sedan, had both the lowest top speed, 120 mph, and the slowest acceleration figures. It was also the slowest in track testing. Ford's products also failed to match the braking and top speeds of its rivals from Detroit and Auburn Hills – the rear-drive Charger Pursuit posted the best braking stats of the entire test, while the V8-powered Chevrolet Caprice hit the highest top speed, at 155 mph. Ford did score a top speed award, among SUVs, but at 132 mph, the naturally aspirated Police Interceptor Utility had to share its award with the equally fast, rear-drive Chevrolet Tahoe. The LA County Sheriff's timing isn't publicly available, but according to Ford, the EcoBoost-powered police cars put on a similarly impressive show for cops on the West Coast. We've assembled a spreadsheet on Google Docs that offers an easy to browse comparison of the different stats assembled by the Michigan State Police, and divided the vehicles between standard V6-powered sedans, high-performance sedans (EcoBoost and V8 models), and SUVs. You can check it out here. Related Video: