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2014 Cadillac ELR

Well, this is awkward.
A few years ago, Audi Of America's boss Johan de Nysschen went on record describing the Chevrolet Volt as "a car for idiots." Fast-forward to earlier this summer, and the well-regarded executive suddenly found himself in a new office with new business cards bearing the title: President, Cadillac. That means that among other challenges, de Nysschen is now tasked with selling the ELR, a car that is, at its core, a Volt in a sportier, less utile frock wearing a price tag that's twice as expensive.
Frankly, it's not a prospect we imagine the South African executive and recent Infiniti boss relishes. Just about nobody is buying the ELR - Cadillac has sold but 774 examples of its plug-in hybrid coupe this year and it presently has an almost a 200-day supply according to Automotive News. What's more, those numbers actually represent big improvements over just a few months ago, before GM started heaping on the incentives. The cynic in us says that the bad news for De Nysschen is that he's got a borderline sales-proof car in his new corporate garage. The good news? Cadillac customers apparently aren't idiots.

Cadillac CTS-V, ATS-V special editions celebrate IMSA titles

This was Cadillac's first year of competition for its DPi-V.R. Daytona Prototype race car in the IMSA Endurance Championship, and it brought home both the manufacturer title and driver title. To celebrate the occasion, Cadillac has created special editions of its fastest road cars, the CTS-V and ATS-V, and their defining features are stickers. Yes, the most unique part of these special Cadillacs is a decal package. But it is an attractive one, with white, gray, silver and red accents inspired by the race car. They're complemented by either a black or white paint job and red side mirrors. The rear quarter windows also get little stickers of the race car's silhouette. Though the stickers are the defining trait of these special-edition cars, they aren't the only features. The CTS-V and ATS-V each come bundled with an array of other features such as a sunroof, the carbon fiber exterior accent package, and a red and black interior that features red-accented carbon fiber trim and Recaro seats. Available as additional options are an eight-speed automatic for the ATS-V, a performance data recorder and a suede steering wheel and shift knob. The other neat tidbit is that, if those extra features are must-haves, the IMSA edition ATS-V is the way to go. The $72,190 price for the sedan is almost $2,000 less than an equivalent standard ATS-V sedan. The regular ATS-V sedan also isn't available with the red and black interior. The special-edition ATS-V coupe starts at $74,390, which is a little over $1,000 more than an equivalent normal ATS-V coupe. Unfortunately for CTS-V buyers, the IMSA edition model, at $105,730, is pricier than optioning up a regular CTS-V. So in that case, you'll have to decide whether the decals and exclusivity are worth it. Related Video: Featured Gallery 2018 Cadillac CTS-V and ATS-V IMSA Championship special editions View 13 Photos Image Credit: Cadillac Cadillac Coupe Luxury Performance Sedan cadillac ats-v

2015 Cadillac ATS Coupe favors cleanliness over radical lines

Though you might not know it from looking at vehicles like the XTS and Escalade, if you take a broader look at history, you'll see that Cadillac models have gotten a lot smaller from the tail-finned highway cruisers of old. At least when it comes to coupes, anyway. The Eldorado, in particular, kept getting smaller until it disappeared, its place taken in recent years by decidedly more compact XLR, CTS Coupe and ELR hybrid. What you see here, however, is Cadillac's smallest coupe yet.
Revealed today at the Detroit Auto Show is the new 2015 Cadillac ATS Coupe, the brand's first compact two-door coupe, and the first production car to wear the brand's all-new crest. It shares the same platform and wheelbase as the existing ATS sedan, but packs a wider track and unique bodywork that's decidedly more conservative and less unique in its angular styling than the CTS Coupe that it's likely to ultimately displace in the Cadillac lineup. Styling aside, the all-American luxury marque has engineered the ATS Coupe with a focus on reducing weight to the benefit of both performance and fuel economy, giving it near 50/50 weight balance front to rear with underbody aerodynamic elements helping it cheat the wind.
Buyers will be able to choose between two engines: a 2.0-liter turbo four and a 3.6-liter V6.