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Why Cadillac needs a real truck in its lineup

Premium brands such as BMW, Mercedes-Benz, Lexus, and Cadillac sell vehicles that cover the spectrum from car to crossover to SUV. But trucks? They remain the last frontier when it comes to luxury brands. These days Chevy, GMC, Ford, and Ram sell cheap, bare-bones work trucks alongside loaded models that top $75,000. There is a reverse elitism that comes with this sales tactic. A brand gets to reflect a rugged working class lifestyle with the emblem up front, while what's behind it costs as much as a small house in middle America. But Americans who spend big money on cars and SUVs have always gradually tailed towards luxury nameplates over time. Everyone knows what an Escalade is, and thanks in large part to that image the Escalade is now the best-selling fullsize luxury SUV in the USA. Cadillac's flagship model, along with its midsize luxury crossover, the SRX, routinely outsell the competition from Audi, Mercedes, and BMW, not to mention Ford's Lincoln brand and most of the Japanese rivals. With trucks already dominating overall sales and headed into the pricing stratosphere, I believe it's time for Cadillac to consider a fullsize truck. And no, not a lipstick version that merely takes a Chevrolet Silverado pickup and throws in a few leather seats and some slight interior touches. That experiment already failed both for Cadillac (the Escalade EXT) and for Ford's Lincoln brand (Blackwood, Mark LT). Cadillac is an American brand that currently focuses a ridiculous amount of energy and resources trying to compete with European car offerings. The brand needs to create the Cadillac of trucks. Head honcho Johan de Nysschen has been blunt in his desire to "restore Cadillac to the pinnacle of global premium brands, not in sales but in aspirational brand character." This sounds well and wonderful. But the present problem in achieving this goal is that, on a global basis, Cadillac is a failed brand. Look at Europe, where Cadillac has sold so poorly in recent years that former Soviet manufacturer Lada managed more new registrations in 2014 by a factor of more than four to one. Cadillac is an American brand that currently focuses a ridiculous amount of energy and resources trying to compete with European car offerings. After more than 20 years of Cadillac models selling themselves as import killers, the only one with sustained success has been the CTS, and even that has been a marketplace loser for the last several years. The CTS-V?

Chinese-made Cadillac CT6 Plug-In starts US sales

General Motors has started US sales of the Cadillac CT6 Plug-In after taking its first domestic deliveries of the China-produced sedan last month. The model is GM's first new plug-in hybrid in the US since the automaker discontinued sales of the ELR extended-range plug-in last year. The arrival and sales, first reported by InsideEVs, were confirmed by Cadillac spokesman Andrew Lipman. Not surprisingly, the sedan isn't cheap, as the CT6 Plug-In is priced at $75,095, or almost $12,000 more than the gas-powered variant, though that figure doesn't include federal and state tax credits for electric vehicles. For that tab, buyers get a 335-horsepower luxury car that can go 31 miles on electricity alone, and 0-60 miles per hour in a little over 5 seconds. The model gives GM three plug-in vehicles to sell to the American public, or the same number US competitor Ford offers. InsideEVs estimates that about 100 of the sedans have been delivered to US dealers, so the car remains a relatively low-volume affair. By comparison, GM's Chevrolet division has sold 5,563 Volt extended-range plug-ins and 3,092 Bolt electric vehicles through March. Cadillac sold 534 units of the ELR in 2016 after moving 1,024 the previous year. GM opted to produce the plug-in hybrid in China because of that country's receptiveness to new models that feature alternative and environmentally friendlier powertrains. Additionally, such production shortens the distance to the CT6's battery maker LG Chem, which is producing the car's battery packs in South Korea. On that note, GM has previously estimated that the Cadillac CT6 Plug-In will move more units in China than in the US. Related Video:

GM recalls full-size truck, SUVs and vans over faulty shifter mechanism

Twelve different General Motors vehicles from the 2013 model year, up to 54,686 units in total, are being recalled over two potential issues with their steering columns. The models in question, all full-size trucks, SUVs or vans, are the: Cadillac Escalade, Escalade ESV, Escalade EXT, Chevrolet Avalanche, Express, Silverado, Suburban, Tahoe, and GMC Savana, Sierra, Yukon and Yukon XL.
The affected vehicles were built with a fractured parking lock cable or "a malformed steering column lock actuator gear in the lock module assembly." As a consequence, they could shift out of park without the brake pedal being applied or with the key removed or in the off position.
A bulletin from the National Highway Traffic Safety Administration indicates that the recall should begin on January 17. GM will notify owners, at which time they can take their vehicles to their dealers for repair free of charge. Have a look at the bulletin below for more information.