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Cadillac CTS-V, ATS-V special editions celebrate IMSA titles

This was Cadillac's first year of competition for its DPi-V.R. Daytona Prototype race car in the IMSA Endurance Championship, and it brought home both the manufacturer title and driver title. To celebrate the occasion, Cadillac has created special editions of its fastest road cars, the CTS-V and ATS-V, and their defining features are stickers. Yes, the most unique part of these special Cadillacs is a decal package. But it is an attractive one, with white, gray, silver and red accents inspired by the race car. They're complemented by either a black or white paint job and red side mirrors. The rear quarter windows also get little stickers of the race car's silhouette. Though the stickers are the defining trait of these special-edition cars, they aren't the only features. The CTS-V and ATS-V each come bundled with an array of other features such as a sunroof, the carbon fiber exterior accent package, and a red and black interior that features red-accented carbon fiber trim and Recaro seats. Available as additional options are an eight-speed automatic for the ATS-V, a performance data recorder and a suede steering wheel and shift knob. The other neat tidbit is that, if those extra features are must-haves, the IMSA edition ATS-V is the way to go. The $72,190 price for the sedan is almost $2,000 less than an equivalent standard ATS-V sedan. The regular ATS-V sedan also isn't available with the red and black interior. The special-edition ATS-V coupe starts at $74,390, which is a little over $1,000 more than an equivalent normal ATS-V coupe. Unfortunately for CTS-V buyers, the IMSA edition model, at $105,730, is pricier than optioning up a regular CTS-V. So in that case, you'll have to decide whether the decals and exclusivity are worth it. Related Video: Featured Gallery 2018 Cadillac CTS-V and ATS-V IMSA Championship special editions View 13 Photos Image Credit: Cadillac Cadillac Coupe Luxury Performance Sedan cadillac ats-v

Cadillac picks Publicis as new agency of record, continues cutting ties with Campbell Ewald

Cadillac is setting itself up for major changes in the coming years with its decision to hire Johan de Nysschen as the brand's new boss and moving some of the staff to new digs in the trendy SoHo neighborhood of Manhattan. With those two big shifts in place, there's one more on the way with the company's announcement that Publicis Worldwide is now its global creative agency of record, effective immediately. The firm replaces former, long-time General Motors associate Campbell-Ewald; now a portion of Lowe and Partners. "This appointment is designed to accelerate the global expansion and elevation of Cadillac into a truly global luxury brand," said Cadillac Chief Marketing Officer Uwe Ellinghaus in the company's announcement. "We have spent much of this year refocusing on the core values of our brand." Although, some work may remain at Lowe and Partners for now. According to Cadillac spokesperson David Caldwell via email to Autoblog: "The bulk of work makes this shift. It is possible that maybe a small individual smaller project or two might still be handled by Lowe. Not certain yet." The fruit of this new partnership shouldn't take long to mature, either. "We will have substantially new marketing and brand identity work in early 2015." said Caldwell. According to Ad Age, Cadillac's advertising had been handled by Lowe and Partners, Campbell-Ewald in Detroit (now entirely part of Lowe) and Hill Holiday. Caddy had a relationship with the agency since 2013 but has changed firms several times in 2006. GM had a long collaboration with Campbell-Ewald, though. Chevrolet was its partner for nearly a century until the automaker also jumped to Publicis in 2010. The firm was responsible for campaigns like, "The Heartbeat of America", "Like A Rock" and "An American Revolution." Scroll down to read Cadillac's full announcement of the change. Cadillac Appoints Publicis Worldwide 2014-12-04 DETROIT – Cadillac announced today the appointment of Publicis Worldwide as its global creative agency of record. Publicis Worldwide is the largest creative agency of the Publicis Groupe network and its appointment to Cadillac is effective immediately. A fully dedicated team, comprising key managers from Publicis Worldwide, will lead the account and have access to specialist and premium resources within the larger Publicis Groupe.

The CadMad shooting brake Eldorado Brougham-Nomad cross is up for auction

The CadMad custom 1959 Cadillac Eldorado Brougham is the coolest car crossing the block at the Scottsdale Barrett-Jackson auction. All arguments to the contrary are wrong and can be redirected straight to the gallery above. This 16-year project built by Super Rides and commissioned by the late Steve Barton won the Don Ridler Memorial Award at the 2019 Detroit Autorama, which goes to the custom build that shows the best creativity, engineering and quality workmanship. All of those qualities are on full display in this Eldorado Brougham-Nomad mashup. Just so we’re all on the same page, a 1959 Cadillac Eldorado Brougham was no normal Cadillac at the time. The sedanÂ’s exterior design is thanks to Pininfarina, as Cadillac had the Italian design company tweak its styling. It resulted in a much more subdued Cadillac than the rest of Caddy's giant fin-tastic designs of the decade. Only 200 were made over the course of a couple years, and they remain some of the rarest production Cadillacs to this day. The “Fawntana Rose” Cadillac standing before us is a shooting brake interpretation of that famous sedan. It has lost 18 inches in overall length, four inches in width and the rear doors have been completely eliminated. A Chevy Nomad roof was shortened by a couple inches and grafted onto the bodywork. The builders say that every last piece of sheet metal was modified for this build. Still, thereÂ’s still no mistaking it for a Cadillac. The chrome bumpers and lights were left mostly untouched, and the small fins were retained, as well. That Nomad roof was painted in Titanium Silver for contrast, the same silver thatÂ’s used on the new Ford GT. Things only improve when you open the hood. A 632-cubic-inch twin-turbo V8 built by Nelson Racing Engines (NRE) powers the shooting brake. Most of the time (on 91 octane fuel), it produces around 1,000 horsepower and 950 pound-feet of torque. Feed it 112 octane fuel and NRE claims itÂ’s capable of producing upwards of 2,500 horsepower. Yowza. A four-speed automatic transmission and strengthened Corvette transaxle somehow attempts to put the power down to the rear wheels. The seats are reflective of the amount of power this car puts down — 2012 Cadillac CTS-V buckets were used and modified with mauve-colored upholstery. All the trim was hand-painted, including the wood-grain flooring in back and is meant to “mimic the African Wenge and Tigerwood Maple.”  The time and effort that went into this built is truly astounding.