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Buick Avenir will be made...as a trim level instead of a car

Almost two years after Buick showed the gorgeous Avenir concept, the company announced the Avenir name will reach production. Specifically, it will be a top-tier trim level for 2018 model year Buicks. It's taking a page from GMC's Denali, Lincoln's Black Label, and, well, plenty of examples of extra-fancy sauce. This is disappointing news for fans of the concept, but they can take solace in the fact that the Avenir's good looks are starting to rub off on production Buicks, such as the new LaCrosse. For those interested in what this new Avenir trim will bring to the table, it's a similar formula to what many other auto brands are doing. Buick specifically compares Avenir with the Denali trim for GMC. Models with the trim will get a special 3D mesh grille inspired by the Avista concept, large wheels and unique trim finishes outside. Inside, Avenir models will receive a nicer interior, which Buick generically described as having "unique seat details" and "modern trim materials." Cars equipped with the package will also get a smattering of Avenir badges. Avenir looks like a win-win: interested buyers get some extra cachet and bragging rights and Buick gets to load high-profit options on it cars and SUVs. Buick's inspiration for the Avenir trim is a bit strange, though. The company says it is "inspired by Buick's evolving customer base," which includes women and owners of competing products. Apparently both groups are buying Buicks in greater numbers, and the company also says that many of their customers opt for the most expensive trims. While it seems straightforward to tailor a package for luxury-seeking buyers, we're not sure what would make a package specifically appeal to women and people with competitors' vehicles. That being said, Buick isn't as patronizing as Cosmopolitan was with its car. In fact, quite the opposite. With Avenir, Buick is cashing in on new customers that willing to pay for luxury plain and simple, without any pandering. Related Video: Auto News Buick Luxury denali buick avenir

Kia Telluride vs Buick Enclave Luggage Test | What actually fits behind that third row?

So, you want to buy a three-row crossover. Before plunking down $40,000 on a new sport utility vehicle, might we dissuade you with the prospect of minivan ownership? The Pacifica Hybrid, perhaps ... no? Fine. Good thing crossovers (especially the Telluride and comparable Palisade) are so nice to drive these days. We’ll assume you want the big three-row crossover, as you intend to seat folks in all three rows. Unfortunately, raising that third row reduces the luggage area from cavernous to crawl space. ItÂ’s rather devastating from a pure numbers perspective to the two models we have today. The 2019 Buick Enclave goes from a monstrous 58 cubic-feet with the second-row in place down to 23.6 cubic-feet (which along with the nearly identical 2020 Chevrolet Traverse is still best-in-class). Meanwhile, the 2020 Kia Telluride takes a similar hit, going from 46 cubic-feet down to 21 cubic-feet. Just looking at the numbers, it would seem that the EnclaveÂ’s big advantage all but disappears with the third row up, boasting just 2.6 cubic-feet of storage more than the Telluride. But as West Coast Editor James Riswick has discovered in the numerous luggage tests he's conducted, the numbers don't always tell the whole story. Let's see how the Enclave and Telluride compare when you actually put things inside.  Boom. The Enclave swallows all of the test luggage we have for it without any fuss. The distance between the back of the seats to the hatch opening is enough to fit our full-size suitcase horizontally, making it easy to stack every other bag around it. It even fits below the seatbacks, so the driver will have an uninhibited view out the rear of the vehicle.  At our Michigan HQ, our test luggage consists of the following pieces: 28-inch upright suitcase, 24-inch upright suitcase, 19-inch upright suitcase, two small tote bags and one backpack. ItÂ’s likely enough luggage for a quick weekend getaway with the family, given there are no strollers involved. As we attempted to pack it all into the Telluride, weÂ’re glad we didnÂ’t have anything else. The loss of 2.6 cubic-feet of space was indeed felt much harder than what it looks like on paper. We knew we were in trouble when the 28-inch suitcase didnÂ’t fit along the floor as it did so neatly in the Enclave. We were forced to stack it up next to the rear seats, which left it sitting rather tall back there. As a result, the other suitcases didnÂ’t have a neat or convenient place to go.

The Chinese experiment | 2017 Buick Envision First Drive

The 2017 Buick Envision is a very good five-passenger crossover. The "but" you should anticipate will come in good time. First it's worth understanding why it exists at all. Out of the ashes of GM's bankruptcy a few flowers blossomed and the carmaker is doing exceptionally well, certainly far better than Chrysler has done in the wake of its free fall into Chapter 11. But of all the surprises at GM's turnaround, Buick surely ranks highest, without question the least likely player to thrive if you only study the North American market. Look farther than our shores, to China, however, and you won't be shocked. Note that the Envision, which has been on sale in China for a year and a half, will reach about 200,000 units this year; the entire Buick portfolio in the US only totaled 223,000 cars in 2015. Not only is China Buick's primary market, but what it makes there, like the Envision, is intended for a different sort of buyer. Here, we'd call it a compact crossover. In China the Envision is a relatively large car, and the buyer there is far more likely to use it as a tall limo, or at the very least, as a big-time status statement. That buyer is also very likely to be in his or her mid-30s – the average Buick buyer in the US is getting younger, but, at 58, is hardly a millennial. Still, Americans who buy the Envision will benefit from all of this China focus. Huge effort went into its development since the target competitor in China is the Audi Q5, according to Rick Spina, Executive Chief Engineer for the Envision. Spina explained that Buick went to the trouble and expense of isolating the entire chassis from engine, suspension, and driveline vibration and sound penetration. "If you look at non-luxury models like Ford Escape, Honda CR-V, nothing's isolated, everything is hard-bolted to the body, and so all that vibration goes into the frame." Spina says that even though you'd guess the China-built Envision shares the general parts bin of the Chevy Cruze and Equinox, it's almost entirely unique. "It's kind of an orphan," he says, because GM couldn't afford to invest in the ride tuning Buick had to have to compete with Audi in China for a volume Chevy product, so nothing from Chevy (for now) is on this platform. And although it would have made sense to have Cadillac or GMC share it, Cadillac's XT5 and GMC's Acadia were already on a different development cycle. Besides, he's pretty proud that the Envision was developed strictly for Buick.