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BMW starts Apple-like "Genius" program to explain tech

Even workaday cars are so capable now that even most auto scribes don't truly find out about a car's limits until a professional driver shows them what they are. It's the same with a vehicle's suite of features and the technology inside - there's so much of it that most people will have no idea what their cars can offer them. BMW is the latest company to make a personal effort to change that, introducing "young, tech-savvy employees" to dealerships as part of its "BMW Genius Everywhere" initiative.
Having no part in the actual sale of a vehicle, a BMW Genius is present on the showroom floor only to answer questions about the company's products and their features. If the customer decides to buy, he is transferred to a salesperson. A pilot program in the UK proved its effectiveness, it will now be rolled out across Europe and then come to the United States toward the end of this year in time for the launch of the i3. Details are still being worked out, but each BMW dealer will have at least one Genius.
For assistance that doesn't require visiting the auto mall, BMW is also putting vehicle and feature tutorials on its US website to "make our knowledge about our brand more interesting and more accessible to the consumer." They will appear online sometime in the latter half of the year, and will also be bundled into iPhone and iPad apps.

BMW recalling 1 Series ActiveE over bad drivetrain housing

There are always growing pains when automakers introduce new technologies. BMW is learning this with the electric powetrain used on the 2011 BMW ActiveE. According to the National Highway Traffic Safety Administration, about half of the all-electric 1 Series coupes currently in the hands of the public are being recalled for a potential problem that could leave the cars stranded.
With 700 ActiveE models running around the US, 360 of these cars have insufficient sealing between the electric motor and transmission, which could lead to premature wear to the connection between the two, which in turn could result in a loss of propulsion. BMW started notifying affected owners by phone earlier this month.
While no automaker wants a recall on its hands, it's much better for BMW to learn such a lesson now on the low-production, lease-only ActiveE ahead of the car's successor, the BMW i3, which is expected to be a much higher-volume EV. Scroll down for the official recall notification.

This insane Barris-like custom car is a backyard BMW Z3 build

This is the second car made by Englishman Paul Bacon and it's called the Cosmotron, fashioned over 18 months in his backyard shed. Underneath that Jetsons bubble canopy and swinging-sixties body are the bones of a 1998 BMW Z3 with a 2.8-liter inline-six. Bacon stripped the roadster down, then built it back up using fiberglass laid over polystyrene foam, and leather hand-stitched by his wife. Bacon said he remembers how we were told that 21st-century cars would look like the Cosmotron, and since they don't, he had to fix the error. The list of 20th-century add-ons, however, is impressive, like the six SU carburetors topped off with department-store salt and pepper shakers, and the rear grille decorated with shiny plastic tops from moisturizer bottles. After driving the Cosmotron for two years, Bacon sold it to get ready for his third project. You can hear Bacon and the new buyer tell their stories in the video above.