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Auto blog
Next BMW X6 to be larger, more aggressive
Tue, 16 Apr 2013If the current BMW X6, introduced in 2008, is looking a bit too bland for your tastes, have no fear as the next-generation model is reportedly going to be larger and more aggressive than its predecessor.
Autocar is reporting that an insider has revealed the all-new second-generation X6 will make its world debut at the 2014 Moscow Motor Show, going on sale just after summer. More aggressive styling will help BMW distinguish its sportier X6 from BMW's more practical models, such as the X3 and X5, said the source.
The next X6 will again share platforms with the X5, but it will be stretched slightly to provide second-row passengers with more legroom. Powerplants will also likely mirror those of its mainstream cousin, including a range of turbocharged six- and eight-cylinder engines and a range-topping M model (the 2013 BMW X6 M is show above).
BMW unleashes new M4 racer on DTM
Mon, 03 Mar 2014We may not get to enjoy the fruits of it all, but we're in the midst of a golden age in touring car racing around the world. In Northern Europe, rival local series have amalgamated into the Scandinavian Touring Car Championship. In the UK, the British Touring Car Championship is enjoying the largest and most diverse grid in its long history. In Australia, the V8 Supercars series has grown from a Holden vs. Ford battle to include challengers from Mercedes, Nissan and Volvo. And in Germany, the DTM championship has managed to lure BMW back onto the grid to open up the battle between Mercedes and Audi. All good things, in short.
Since returning to the Deutsche Tourenwagen Masters in 2012, BMW has won the drivers' title once and the constructors' title twice, proving the Bavarian manufacturer to be not only a suitable challenger to the two-horse race between its star- and ring-emblazoned rivals, but the dominant force in German tin-top racing. Now BMW is set to enter its third season since returning to the DTM, and this is the car with which it intends to do so.
Replacing the M3 DTM that has impressively won half of the DTM races it has contested over the past two years, BMW's latest racing car is made in the mold of the new M4 coupe. Only it's even meaner. While the production version has switched to a turbo six, the DTM version still uses a V8: a 4.0-liter unit with four-valve cylinder heads, mandatory air restrictors and a Bosch ECU to channel 480 horsepower and 369 pound-feet of torque to the rear set of Hankook racing slicks through a six-speed sequential gearbox. The lightweight chassis is rounded out with competition-level aerodynamics and all the mandatory safety equipment.
BMW introducing i8 to US with Hello Future Olympics ad
Fri, Feb 7 2014It's not all unfinished hotel rooms and unconventional toilet situations at the Sochi 2014 Olympic Winter Games. During the broadcast of the opening ceremony tonight, BMW is going to introduce the American TV audience to its plug-in i brand of vehicles. Of course, since we have things like Twitter and YouTube (which the Russian hosts might not be too happy about), you can already see the first spot below. BMW is going all-in on its Olympics ads, saying the campaign is the company's "largest media investment of the year." The first ad, called Hello Future, sets the words of science fiction author Arthur C. Clarke to an array of futuristic cityscape visuals before flashing the i8 onto the screen. Two other spots – called SHHH and Sightings – will also debut during the Games. Those have not yet been placed online, but BMW says that Sightings is about people "trying to describe something they have never seen before; something remarkable and other-worldly" (i.e., the plug-in i8). SHHH, on the other hand, is a short romance, about a "boy who sneaks out in his dad's quiet and all-electric BMW i3 as he tries to impress his dream-girl with the ultimate joyride. In the end, the joyride helps him win the girl." There's a twist, of course, which you can read about in the press release below or just wait until it appears on screen, trying to break through the banal advertising landscape, over the next few weeks. BMW has other connections to the Sochi Olympics as well, including designing the two-man bobsled used by the US Olympic team. There's a contest running regarding that project over on BMWTimeTracker. BMW Debuts BMW i Brand Campaign During NBC's Broadcast of the Sochi 2014 Olympic Winter Games First-Ever U.S. Television Commercials for BMW i to Begin Airing on February 7. WOODCLIFF LAKE, N.J., Feb. 7, 2014 /PRNewswire/ -- BMW of North America, the Official Mobility Partner of the United States Olympic Committee (USOC), will tune into the Opening Ceremony of the Sochi 2014 Olympic Winter Games tonight at 7:30pm ET on NBC, which is expected to be one of the most-watched television events of 2014. During NBC's broadcast of the event, BMW is officially launching the brand campaign for the revolutionary BMW i brand with its largest media investment of the year.
