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BMW planning Zhi Nuo Chinese sub-brand, may export models

Automakers continue to pour big money into the developing market that is China, and new sub-brands born of joint ventures with domestic partners crop up on what seems like a weekly basis. The latest? According to reports, BMW and its Chinese ally Brilliance are forming a new sub-brand called Zhi Nuo ("The Promise") that will likely rely on existing or older BMW products as a basis for new models.
Previous reports had indicated that the sub-brand could build its offerings based on an older 3 Series model (presumably the E90 series), but newer rumors have the X1 crossover (shown) factoring in. The Zhi Nuo brand could receive its official unveiling as soon as later this month at the Shanghai Motor Show.
Perhaps most interestingly, Automotive News Europe reports that the automaker's ambitions for Zhi Nuo may extend beyond China's borders. It's not clear what markets BMW may be eying, but executives admit the company hasn't ruled out Europe.

Infiniti Q50 Red Sport 400 priced at $48,855, AWD at $50,855

Infiniti's most powerful production model, the new Q50 Red Sport 400, now has a starting price. You'll need at least $48,855 for the rear-drive model or $50,855 for all-wheel drive. (Both figures include the $905 destination charge.) A fully loaded, rear-drive Q50 RS400 with Direct Adaptive Steering, navigation, adaptive cruise control, a heated steering wheel, and Infiniti's entire alphabet soup of safety equipment, tops out at $57,045. (Again, add $2,000 for AWD). When it comes to rear-drive competition, the closest base price to the Q50 is the 320-hp BMW 340i. This German undercuts the Infiniti by two grand, $46,795 to $48,855. But the BMW outprices the Q50 as soon as you start selecting options. A 340i with similar equipment to a loaded Q50 Red Sport 400 costs just under $60,000. All-wheel-drive German competitors also lose out in the price war. Like with the rear-drive models, the BMW 340i xDrive undercuts the Q50 RS400 by around $2,000. Add the options, and the Infiniti becomes a better value. The other two big German rivals, the Audi S4 and Mercedes-Benz C450 AMG start at a higher price and only get more expensive. Technically the S4 starts cheaper than the Q50, but only with the standard manual transmission. Selecting the S-Tronic dual-clutch model kicks the price from $50,125 to $51,125, and going for the top-end Prestige trim will bump potential Audi owners up to $57,025. Throw on must-have S4 options, including adaptive cruise control, adaptive dampers, and a sport differential and you'll be shell out $64,425 for the Audi. The Mercedes-Benz C450 AMG is the priciest choice in this group, starting at $51,725, or roughly $900 more than a base Q50 RS400 with AWD. Options, again, are the downfall here. Building a C450 to match a loaded Infiniti will drive the Mercedes' price up to $64,315. While it occupies something of a weird space relative to these vehicles, it's also worth mentioning the Cadillac CTS VSport. It's the only car in this impromptu pricing comparo that can outgun the Q50, with its 3.6-liter, twin-turbo V6 good for 420 hp and 430 lb-ft of torque. It also starts at $60,950, although that includes plenty of standard equipment. All this means that the Q50 Red Sport 400 represents a relative value. It packs more power than the Germans – 80 more than the 340i, 67 more than the S4, and 38 more than the C450 – and a more comprehensive list of options, too.

2015 BMW M4 Convertible Quick Spin [w/video]

Quite a while ago, we ran a story where our editors disclosed their guilty pleasure cars. There, I admitted my love for the ultra-comfortable Acura RLX. But I have another automotive guilty pleasure, and it's the BMW M4 Convertible, and the droptop M3 that came before it, as well. Whether it's an E46, E93, or the new F83 M4 model, I just love the idea of a droptop M car. It kind of goes back to my Lexus RC F review, where I posit that most consumers buy a car like this solely for the image. To the point of this car, if you're opting for a convertible, you're boldly throwing out any pretense that you bought this car for its performance. It's a different and far grander indulgence than something like a droptop Ford Mustang, Chevrolet Camaro, or even a Corvette, and that's especially the case with the new M4, as I found out after a week at the wheel. Driving Notes Anyone that's listened to me on the Autoblog Podcast knows I've been none too kind about the state of BMW's turbocharged M cars. In effect, they're too easy to drive. In older models, the narrow power band meant you needed to always keep an eye on the tach, lest you fall into a weak zone. But because today's turbocharged M engines are so damn torquey, you can simply mash the throttle, regardless of engine speed or gear, and zoom forward. That's mostly the case here, although with a 7,500-rpm redline, the M4 at least maintains the illusion that you have to keep the revs up. Power delivery is fast and immediate, capable of catapulting the M4 towards the horizon at even half throttle. But more than the brutal power delivery, this latest M entertains with a strange but familiar singing voice. It's an almost feral, straight-six howl, particularly high in the rev range. But because of the single-scroll turbochargers and today's sound-tuning sorcery, the noise here is far richer and complex than what you'd get in a naturally aspirated M car, like the old E46. The turbos hiss and spit, and wide-open-throttle upshifts come with a cackling snap from the quad-tipped exhaust. Despite my belief that M cars' manual transmissions are generally pretty lousy these days, the M4's gearbox is far better than what you'll find in an M5. The clutch is more forgiving than in the larger sedan, too. With a broad catchpoint and a linear action, it feels natural and intuitive to work.