2004 Acura Mdx Base Sport Utility 4-door 3.5l on 2040-cars

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Acura puts on display of mechanical horsepower in new ad

Originally forged with a brand identity based on luxury, sportiness and practicality, Acura has spent the last decade or so struggling with its image. The sporting credibility suffered a mighty blow with the loss of cars like the Integra, RSX and NSX, and recent years have seen the Japanese company attempting to recast itself as a technology leader.
All of that makes this latest Acura commercial, Let The Race Begin, even more difficult to understand, metaphorically speaking. The horsepower-horse race 'theme' certainly isn't difficult to fathom, with mecca-equine versions of popular luxury brands filling the screen. But the choice to make Acura's filly a flesh-and-blood creation seems odd, for the high-tech theme. Acura as "thoroughbred apart from the rest of the field" seems to be the rough message here, though we're not sure we're buying it. We're also not sure we're comfortable with how much these ponies reminded us of a certain off-putting robotic dog...
Looks expensive, at any rate. Watch the robot ponies run for yourself, below.

2024 Acura ZDX caught in spy photos

We've got our first look at the 2024 Acura ZDX electric luxury SUV. And as we expected, it's not following in the funky coupe-like tire tracks of its namesake. Instead, it's clearly based on the recently shown Acura Precision EV concept, albeit clearly toned down. The overall profile is pretty conventional, with a relatively upright rear hatchback. But the ZDX does still look fairly sleek with its low roof and quite long nose. And on the topic of that roof, it has the partial floating design previewed on the Precision. The ZDX's nose looks much more blunt compared to the Precision EV, which we don't think is a bad thing, as the Precision was a bit beak-y. And at the back, the rear fenders look more pronounced and the window-sill area is also pushed out further. Again, these don't seem like bad changes to us. Like the Honda Prologue, the ZDX will be based on a GM Ultium platform, likely the version underpinning the Chevy Blazer and Cadillac Lyriq. There's a wide array of motor configurations that could be offered on the ZDX. Since there will be a Type S version, we could see that one getting the Blazer EV SS's 557-horsepower dual-motor all-wheel-drive powertrain. It's hard to say if other versions will be all-wheel-drive-only, or have rear-wheel-drive or front-wheel-drive versions, since all are possible. We should know more when the SUV makes its debut in 2024. Related video:

Honda production knocked offline by ransomware cyberattack

Honda has suspended automobile and motorcycle production at several facilities around the globe due to a suspected ransomware cyberattack. According to reports in Japan, domestic production is back online and shipments are flowing out of its Japanese plants. Facilities in Ohio, where popular models like the Accord and CR-V are produced along with the Acura ILX, TSX and NSX, as well as those in Turkey, India and Brazil are reportedly still offline. "On Sunday, June 7, Honda experienced a disruption in its computer network that has caused a loss of connectivity, thus impacting our business operations," Honda said in a statement. "Our information technology team is working quickly to assess the situation." The suspected attack affected Honda’s production globally starting on Monday, forcing some plants to stop operations as the company needed to ensure that its quality control systems were not compromised. In addition, the automaker confirmed via Twitter that its Customer Service and Financial Services are currently unavailable. At this time Honda Customer Service and Honda Financial Services are experiencing technical difficulties and are unavailable. We are working to resolve the issue as quickly as possible. We apologize for the inconvenience and thank you for your patience and understanding. — Honda Automobile Customer Service (@HondaCustSvc) June 8, 2020 The Telegraph (subscription required) in the UK reports that Honda's servers were infected with the EKANS (that's snake spelled backwards) malware, which encrypts data until payment is made to the attackers, who then provide the decryption key. Related Video: