2012 Volkswagen Golf Tdi Hatchback 2-door 2.0l on 2040-cars

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VW to relax ambitious US sales targets?

The Volkswagen brand sold 407,704 cars last year, a 6.95-percent decline compared to 2012, and it's down a further 8.36 percent through the end of April 2014 compared to this time last year. In order to to put the sales football between its Strategy 2018 goal posts, the brand would need to add 100,000 more sales every year to achieve the lofty 800,000-unit target. Coming to grips with how unreasonable that is, VW US CEO Michael Horn has said, "For now, we have to have realistic targets."
The reasons for the brand's slow-down are imprecise, but lots of folks are throwing lots of reasons around. Last November, VW Group Chairman Ferdinand Piech told Bloomberg, "We understand Europe, we understand China and we understand Brazil, [but] we only understand the US to a certain degree so far." Analysts say the brand hasn't had midsize and compact SUV offerings, especially an overdue retail version of the CrossBlue, and the ones it does have are priced too high for their segments. It "didn't introduce enough new engines, or alternative technologies or model variants" for the Passat and Jetta. It devoted so many resources to China that the US market suffered. It was being outspent two-to-one on advertising by competitors. Its J.D. Power dependability ratings aren't high enough to overcome its past. It "has never really taken the US customer seriously." And so on.
There's still no official admission of defeat concerning the target, but reading between the lines there are some VW execs that appear to accept it won't happen short of some deus ex machina. Still,

VW quite interested in solid-state batteries for EVs

Volkswagen is about to make a decision about which advanced battery technology the automaker will seriously investigate to give its electric vehicles more range. VW will decide by July if it will use solid-state batteries made by US-based QuantumScape Corp. in future EVs, according to Bloomberg News. Last year, VW bought a five-percent stake in QuantumScape, which was founded by ex-Stanford University researchers. The lure is that QuantumScape's solid-state batteries may provide a single-charge range of as long as 430 miles. That's more than three times the current range of the VW e-Golf electric vehicle the company recently started selling to the public and is substantially longer than the single-charge range of the Tesla Model S electric sedan. The batteries are also fireproof, making VW's potential decision one with an eye towards more vehicle safety. Solid-state battery technology, in which solid lithium electrodes are used instead of liquid electrodes such as those in lithium-ion batteries, are the subject of research at other automakers and suppliers as well. Toyota says they could be here by 2020. Recently, the cordless vacuum cleaner maker Dyson acquired a $15-million equity stake in Michigan-based battery maker Sakti3 with the idea of using the startup's solid-state batteries in its products. General Motors also has a minority stake in Sakti3, which was spun off from the University of Michigan.

European new car sales drop nearly 8% in first half of 2019

PARIS — European car sales dropped 7.9% in June, led by bigger declines for Nissan, Volvo and Fiat Chrysler (FCA), according to industry data published on Wednesday. Registrations fell to 1.49 million cars last month from 1.62 million a year earlier across the European Union and EFTA countries, the Brussels-based Association of European Carmakers said in a statement. Calendar effects resulted in two fewer sales days in most markets, accentuating the decline. Registrations for the first half closed 3.1% lower, ACEA said. For European carmakers, weakening demand at home compounds the pressure from a sharper contraction in China and emerging markets that may yet bring more profit warnings. NissanÂ’s aging model lineup contributed to a 26.6% June sales slump while Volvo Cars, owned by ChinaÂ’s Geely, saw deliveries tumble 21.7%. Registrations also fell 13.5% last month at FCA, 10.1% at BMW, 9.6% at Volkswagen Group and 8.2% for both Mercedes parent Daimler and FranceÂ’s PSA Group. The Peugeot makerÂ’s domestic rival Renault suffered less, posting a 3.9% decline. By the Numbers BMW Chrysler Fiat Nissan Volkswagen Volvo Peugeot Renault