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2014 Volkswagen Beetle GSR is black and yellow, black and yellow
Thu, 07 Feb 2013Way back in 1973, Volkswagen decided it was high time to take the loveable air-cooled Bug racing. No, it wasn't painted in Herbie colors - Volkswagen called its sport-tuned machine the Beetle GSR, "Gelb Schwarzer Renner" or "Yellow Black Racer." Hence, the somewhat shocking paint scheme.
VW is bringing its sporty black and yellow Beetle back for 2014, and you can see live photos of it above. It's got a 210-horsepower turbocharged 2.0-liter four-cylinder engine under the hood (that'd be the hood up front, unlike the car's forebear), and a six-speed manual or DSG automatic transmission sends those ponies to the front wheels. Note that this car's output is up 10 horses on other turbo VWs, and the Jetta GLI and Beetle Turbo for 2013. The 0-60 run takes 6.6 seconds, and top speed is limited to 130 miles per hour.
Besides the in-your-face black and yellow paint, the GSR is outfitted with a large rear spoiler and 19-inch wheels shod with 235/40 tires. The bee-like hue carries over inside, with yellow stitching on black leather. Only 3,500 will be produced, each with its own unique plaque. Pricing has not yet been announced, but you're free to read through the press release below all the same.
VW readying new VR6 with forced induction
Fri, 27 Sep 2013Volkswagen built a stonking, narrow-angle V6 in the 1980s and 1990s that was found in three different generations of the Golf (their performance iterations, obviously), three generations of the Passat, the New Beetle, the Corrado and the Touareg, among other VWs, a spate of Audis, Seats, a Skoda, and even the Porsche Cayenne. It was a sad day when it was announced that it'd be put out to pasture.
Rejoice, though, fans of the venerable VR6, because Volkswagen has a new, modern variant in the works that, according to AutoWeek, features direct injection and can easily be fitted with forced induction. In fact, AW mentions Volkswagen insiders that claim this unit will spawn a production version of the twin-turbo V6 shown on the Design Vision GTI from this year's Wörthersee festival. That unit produced an epic 503 horsepower and 413 pound-feet of torque.
Don't expect a production unit with that level of power (although it would make a hardy RS4 powerplant), though. In reality, AutoWeek is suspecting anywhere from 340 to 450 horsepower from the new mill. When it arrives at an undisclosed date in the future, it'll likely be found in the Passat and Passat CC as well as the production version of the CrossBlue.
VW makes $23K on every Porsche sold, more than Bentley or Lamborghini
Fri, 14 Mar 2014It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.