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Toyota's Lentz says fuel cells are the future, not EVs

Toyota is not bullish on EVs. That comes from the company's North American CEO, Jim Lentz, who said the company will focus not on electrification, but on continued hybridization with a long-term focus on hydrogen fuel cells.
Lentz questioned the long-range ability of EVs, saying that Toyota feels "there are better alternatives, such as hybrids and plug-in hybrids, and tomorrow with fuel cells." Lentz spoke about Toyota's focus on hydrogen following Forbes Brainstorm Green conference and barely a week after a battery deal between Tesla and Toyota ended, according to Automotive News.
That deal provided for 2,500 battery packs for the Rav4 EV. While valuable to Toyota, the deal "was never about open-ended volume," Lentz said. "It was time to either continue or stop. My personal feeling was that I would rather invest my dollars in fuel cell development than in another 2,500 EVs."

Toyota CamRally is vanilla spiced

We weren't quite sure it was possible, but NASCAR driver Parker Kligerman and the other folks behind this Toyota Dream Build Challenge vehicle (check out the other cars in the challenge) have made the Camry, a versatile but vanilla family sedan, into a performance car to be reckoned with. And by stripping it (literally) of its versatility and injecting some spice into it, this rally-spec Camry does indeed appeal to the enthusiast crowd.
The appeal starts with the CamRally's vintage Toyota racing colors of red, orange and yellow painted on a widened body. Those wide fender flares and rocker panels, paired with the revised front and rear fascias (and massive rear spoiler), lend the car an aggressive look without being tacky, and enhance the aerodynamics. But peel back the skin and you'll find plenty of performance upgrades to back up the looks.
While Toyota doesn't say how much horsepower it makes, the CamRally's V6 is turbocharged, and we assume the car's brake upgrade is indicative of the engine's increased output. The stripped interior only contains what's needed for rally racing, including bucket seats, a motorsport steering wheel covered in Alcantara, a carbon-fiber dashboard and a roll cage.

Toyota Mirai offers promising tech, unfortunate looks

Is there some rule that all cutting-edge, ultra-efficient or emissions-free vehicles need to look, uh, weird? No? Then would anyone care to explain the Toyota Mirai, a vehicle that for all it's hugely, wildly promising technology, will forever be pigeonholed based on its odd styling? Looks aside, the Mirai represents a big gamble for Toyota, which isn't only selling a hydrogen-powered car – a risky venture in itself – but teaming up with Air Liquide to build 12 hydrogen filling stations across the northeast. And once that's done, it plans on leasing the $57,000 sedans for just $499 month, a figure that includes free hydrogen (there is a reason for that, though). Like we said, this is a big gamble. Of course, we still can't get over its looks, which you can more closely analyze in our live gallery, available above. Have a glance. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. THE FUTURE HAS ARRIVED, AND IT'S CALLED MIRAI President Akio Toyoda announces name of fuel cell sedan in web video CEO Jim Lentz announces expansion of Toyota fuel cell infrastructure investment to five-state Northeastern corridor NEWPORT BEACH, Calif., (Nov. 16, 2014) – Akio Toyoda has seen the future, and it's called "Mirai." That's the name of Toyota's new fuel cell vehicle, which the company's president announced in a video released the night before the car's official launch. Mirai, which means "future" in Japanese, represents a turning point for the automotive industry. The groundbreaking vehicle can travel up to 300 miles on a single tank of hydrogen, refuel in less than five minutes and emits only water vapor. Expanded Support for New Hydrogen Stations Of course, the car of the future won't become a reality without the hydrogen stations to support it. That's why Toyota North America chief executive officer (CEO) Jim Lentz announced a new commitment to drive the development of a hydrogen refueling infrastructure in five northeastern U.S. states. To support Mirai's introduction to the region in 2016, Toyota is collaborating with Air Liquide to develop and supply a phased network of 12 state-of-the-art hydrogen stations targeted for New York, New Jersey, Massachusetts, Connecticut, and Rhode Island. The states and locations have been strategically selected in the greater New York and Boston areas to provide the backbone of a hydrogen highway for the Northeast corridor.