Toyota Mr2 Base Coupe 2-door on 2040-cars

Auto blog

Toyota spotlights Amy Purdy in new ad ahead of Super Bowl

The Super Bowl is still days away, but companies can't seem to help revealing their spots ahead of the big game. We already know a little of what Toyota, Mercedes-Benz and BMW have in store for us, and now the Japanese automaker is premiering one of its inspiring commercials for the refreshed 2015 Camry. The ad stars Paralympic snowboarder and former Dancing with the Stars contestant Amy Purdy as she works through life's difficulties to succeed. Titled How Great I Am, the true highlight of the commercial is the rousing and humorous speech from Muhammad Ali over the action that fits the theme of perseverance perfectly. While this spot is supposed to run before the Super Bowl actually begins, Toyota also has another ad for the second quarter of the game showing fathers and their children. It's all part of the brand's One Bold Choice campaign for the updated sedan.

2013 Toyota RAV4

A Nicer View Than Ever Of Middle Of The Road
When we had our first shot behind the wheel of the 2013 Toyota RAV4, the overall judgment from Managing Editor Jeremy Korzeniewski could be summed up in a sentence along the lines of, "Eh, not bad." The truth is that the compact crossover segment, now filled with not-so-compact offerings, is as cutthroat as any in the industry these days. When a heavyweight player like the RAV4 comes to market with a new generation, it is not at liberty to start from a clean sheet, lest it throw cold water on a vehicle that sells tens of thousands of units globally every month. Like De La Soul says, "Stakes is high."
If the choices in the marketplace were still largely limited to the Honda CR-V, as was the case when this market niche was green, the Toyota offering might actually seem like the exciting choice. But with new players offering better dynamic thrills (Mazda CX-5), cool turbo motors and fancy technology (Ford Escape), or even crunchy cred (Subaru Forester), the small crossover shopper is really spoiled for choice in 2013.

Recharge Wrap-up: Qualcomm invests in Chargemaster, gamers will appreciate these Toyota Prius C ads

Chargemaster has received an investment from Qualcomm for wireless charging in the UK. Of the 27,000 charging stations it has already installed, 10,000 are ready to be adapted for inductive charging, according to Chargemaster. Dr. Anthony Thomson of Qualcomm says that with this investment (of a currently undisclosed amount), "we are taking another step towards deployment of a convenient and easy to use WEVC network." The convenience of wireless charging not only makes life easier for current EV drivers, but could also help convince more people to make the switch to electric driving. Read more at EV Fleet World or at Hybrid Cars. Toyota has released Japanese ads for the Prius C using music from popular video games. The ads, which borrow scores from Dragon Quest III and Monster Hunter, also use the tagline "Fun to drive, again." While some may find the link between driving and role-playing video games tenuous, fans of green cars and gaming know the various feedback displays in cars like the Prius C can make eking out every last mpg possible feel like a game, with the car's Eco Score essentially the equivalent of a game's high score. Plus even if the reference is lost on a viewer, the ads do instill a sense of adventure. See and hear for yourself in the videos below, and read more at Kotaku. The electric vehicle charger (EVC) market is predicted to grow by significantly worldwide by 2020, according to a new report. It shows a predicted compound annual growth rate of 28.28 percent between 2013 and 2020. Level 2 charging station sales will expand from $0.2 billion in 2014 to $3.5 billion by 2020, while growing from $67 million in 2013 to about $947 million in 2020 in the US alone. For 2014, residential EVC sales currently make up 70 percent of those in the US, while sales between home and non-residential level 2 chargers is expected to be about equally divided by 2020. Read more in the press release below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.