2005 Toyota Avalon Xls on 2040-cars

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2013 Toyota RAV4

A Nicer View Than Ever Of Middle Of The Road
When we had our first shot behind the wheel of the 2013 Toyota RAV4, the overall judgment from Managing Editor Jeremy Korzeniewski could be summed up in a sentence along the lines of, "Eh, not bad." The truth is that the compact crossover segment, now filled with not-so-compact offerings, is as cutthroat as any in the industry these days. When a heavyweight player like the RAV4 comes to market with a new generation, it is not at liberty to start from a clean sheet, lest it throw cold water on a vehicle that sells tens of thousands of units globally every month. Like De La Soul says, "Stakes is high."
If the choices in the marketplace were still largely limited to the Honda CR-V, as was the case when this market niche was green, the Toyota offering might actually seem like the exciting choice. But with new players offering better dynamic thrills (Mazda CX-5), cool turbo motors and fancy technology (Ford Escape), or even crunchy cred (Subaru Forester), the small crossover shopper is really spoiled for choice in 2013.

PSA: Toyota wants to save your life, needs an hour of your time

Toyota wrote Autoblog to ask if we could spread the word about the Takata airbag inflator recall. Defective inflators remain installed in tens of millions of cars made by 19 carmakers, with manufacture dates that go back to the year 2000. Each inflator compounds the risk of serious injury or death in an airbag-activating crash. With a new ad campaign called "in about an hour," Toyota wants to make sure that unaware owners, or overly busy owners, know they can get their Toyota, Lexus, and Scion vehicles repaired free of charge in about the time it takes to do a load of laundry. The campaign focuses on cities in three so-called Zone A states where hot, humid climates worsen the threat of the ruptured inflators: Los Angeles, Dallas, and Miami. However, every owner everywhere who cares about his life, or his child's life, should at least check to see if his car is affected. All it takes is a quick VIN entry at the dedicated recall site at Toyota.com/Recall. The results will let you know if your car is affected and, if so, locate a local dealer for the free fix. The National Highway Transportation Safety Administration said the Takata affair has become "the largest and most complex safety recall in U.S. history." The numbers so far suggest the recall covers more than 42 million vehicles and more than 60 million airbags. Autoweek keeps an updated list of Takata information, including every make and model on the recall list. Consumer Reports published a list of frequently asked questions covering issues directly related and tangential to the recall. The 19 automakers maintain pages dedicated to the issue; Fiat Chrysler lists every relevant model and how it prioritizes repairs by Zone, Honda says it offers a free rental car while owner cars are repaired, Daimler vans says its fix only takes about an hour. And of course NHTSA serves all owners with its own VIN lookup site. We encourage you to check your vehicle — the life you save could be your own. Related Video:

Mazda ad showing Facebook updates while driving criticized by Senate committee [w/video]

Senate Commerce Committee Chairman Jay Rockefeller, D-WV, held an all-day summit on Thursday to discuss the dangers of using modern technology while driving, during which an ad that Mazda aired during the Super Bowl was used as an example of the worrisome future towards which we're headed. While seemingly innocuous at first glance, the ad, which can be seen below, shows a brief glimpse of a driver using the Mazda Connect infotainment system in a Mazda3 to check/update his Facebook page while driving down the road.
Officials from major communications companies like Samsung, Google and Apple attended the summit, as well as representatives from automakers including General Motors and Toyota. A representative from Mazda was not present despite the company's own currently available technology being used as the poster child for the issues being discussed.
According to Automotive News, Senator Rockefeller warned the automaker and communication execs on hand that he will propose legislation to regulate the use of technology while driving if they don't work together to implement their own standards more quickly. Michael Robinson, GM's vice president of sustainability and global regulatory affairs, argued that his company has had distracted driving guidelines in place for 15 years since the advent of its OnStar system, noting that the technology in question has also helped the automaker save lives through automatic crash detection and calls to 911.