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Subaru teases new Viziv Tourer concept ahead of Geneva

Subaru has released a teaser image of the Viziv Tourer concept due to be shown at Geneva next month. The name Viziv, which in Subaru concept car speak means "Vision for Innovation," has been tacked on quite a few concepts in recent years, including the Viziv Performance and Performance STI shown in Tokyo. Those offered a glimpse of what the upcoming new WRX and WRX STI could look like, and the Tourer version could then well prepare us for a new longer-roof WRX (or the next-generation Levorg that other markets get). The current car has been with us from 2016, meaning the next-generation car could hit production in 2020. The structure underpinning the next generation car would be the Subaru Global Platform, which debuted with the current-generation Impreza. The Tourer's design language teased with this shot matches the sharp detailing of the Viziv Performance STI seen at the Tokyo Auto Salon, including the taillights. We would expect the front to be a dead ringer, too. The WRX has been with us for over half of Subaru's 50-year history, and it's definitely a core part of the brand's aesthetic. "Pretty" hasn't always been the word that would best define every single WRX generation, but they have always been distinctly Subaru — the five-door variants included. Here's hoping the Tourer makes for a good-looking production car. Related Video: News Source: Subaru Geneva Motor Show Subaru Wagon Concept Cars Future Vehicles Performance 2018 Geneva Motor Show subaru levorg

Fuji Heavy Industries changes name to Subaru Corp. in 2017

Fuji Heavy Industries Ltd. plans to celebrate its centennial by changing its name to Subaru Corporation on April 1, 2017, in a move that emphasizes the company's automotive business. The change is pending approval at the company's shareholder meeting on June 28. "The purpose of this shift is to further accelerate our efforts to enhance the Subaru brand and achieve even greater growth for Subaru as a distinctive global brand in the automotive and aerospace industries," the company said in a statement. The company forecasts its global vehicle sales will top 1 million for the first time in 2017. Fuji traces its roots to the founding of the Aircraft Research Laboratory, which later became Nakajima Aircraft Co., in 1917. The Fuji Heavy Industries name was launched in 1953, and the core auto business began under the Subaru name in 1958. Though Subaru is a well-known car brand, it is the Japanese name for the Pleiades star cluster, and it serves as a symbol of the six sibling companies that formed Fuji in 1953. It currently plays in a wide range of sectors, including aerospace and industrial products. Related Video: Featured Gallery Subaru Prodrive Isle of Man Government/Legal Subaru fuji heavy industries fuji

Sunday Drive: Subaru Ascends up to the hottest market segment in America

Utility vehicles – in other words, crossovers and SUVs – are so hot right now. Two of our top stories from last week revolve around the utilitarian vehicle, but besides their jacked-up, five-door bodystyles, they couldn't be more different. The 2019 Subaru Ascent is headed into an extremely crowded and competitive segment, where it'll have to go up against industry stalwarts like the Toyota Highlander and Honda Pilot, not to mention upstart contenders like the Volkswagen Atlas. The Mercedes-AMG G63, on the other hand, has very little competition – there simply aren't very many ultra-luxurious, off-road-ready SUVs in the world vying to attract the dollars of the wellest-to-do customers across these United States. Moving on from crossovers and SUVs, our readers remain attracted to classic front-engine, rear-wheel-drive sportscars. The Toyota Supra's upcoming rebirth earns two places on our list of stories worth highlighting from the week that was; one with leaked information from a Japanese magazine, and another with rumors indicating that maybe we shouldn't be quite so excited. And finally, there's the strange case of the long-lost 2009 Chevy Corvette Z06 that one lucky individual happened to find squirreled away in a storage container with just 720 original miles. A high-horsepower head scratcher if we've ever seen one. As always, stay tuned to Autoblog this week for all the latest automotive news that's fit to print. 2019 Subaru Ascent vs Honda Pilot vs Toyota Highlander: How they compare on paper 2019 Mercedes-AMG G63 set to bare its 577-horsepower heart in Geneva Toyota Supra leaks in Japanese magazine ahead of Geneva debut Toyota Supra to be little more than a rebodied BMW Z4? Forgotten 720-mile 2009 Corvette Z06 emerges from storage Chevrolet Mercedes-Benz Subaru Toyota Coupe Crossover SUV Luxury Off-Road Vehicles Performance barn find sunday drive subaru ascent mercedes-amg g63