2008 Subaru Impreza Wrx Wagon 4-door 2.5l on 2040-cars

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Mazda CX-5 named Japan's Car of The Year, Subaru BR-Z wins "Special Award"

The Mazda CX-5 stamped its Kodo design and SkyActiv technology authority all over the Japan Car of the Year awards, taking the top prize ahead of the Subaru BRZ/Toyota GT 86. It is Mazda's second victory in the last ten years, the 2005 MX-5 claiming the same trophy, and the fourth time the Hiroshima company has won.
The award is decided by 60 local "automotive experts and journalists," and open to any passenger car released in Japan from November 1, 2011 to October 31, 2012 that has sold more than 500 units. Each judge gets 25 votes, his or her top vote getting 10 points, the rest of the points being spread among the judge's choice for the next best four cars.
The second-place getters were the Toyobaru twins with 318 votes, the surprise being they didn't beat or get any closer to the crossover. The Subaru BRZ did claw some mojo back, earning the Special Award given to cars that have made "an exceptional impact." The BMW 3 Series was third overall and won the Import Car of the Year award with plenty of room between it and the second place Range Rover Evoque.

Subaru lifts leg at Super Bowl, goes with Puppy Bowl ads instead

There will be many automakers spending millions upon millions of dollars advertising in the Super Bowl next weekend, but Subaru will not be one of them. Instead, the automaker will be catering toward animal - specifically dog - lovers with a set of commercials for the 2014 Subaru Forester that will appear during Puppy Bowl IX on Animal Planet.
The ads all build on Subaru's reputation of being a dog-friendly brand, and its latest "Dog Tested. Dog Approved" campaign will feature four 20-second spots. Of the four, "Tailgate" and "On The Lot" are definitely the most entertaining, while "Let's Talk Financing" and, especially, "Lint Roller" are snoozers.
Scroll down to watch all four spots, and there's also a press release listing other initiatives Subaru is planning to attract dog lovers. If you like dog commercials, you should check out the newest spot from Volkswagen, too.

Subaru reveals coupe-like 2015 Legacy Concept ahead of LA show

Subaru has pulled the covers off its 2015 Legacy Concept before the car's debut at the LA Auto Show next week. The sedan trades in its relatively staid styling for a more aggressive, coupe-like design that almost makes us forget about the rear doors from some angles. Overall, the Legacy looks beefier than your average Subaru, similar to the Ford Taurus.
The concept's character line stretches all the way back to a small trunk, which helps the car achieve its coupe-like appearance. But the front end makes the biggest impression, with "hawk-eye" headlamps and a gaping hexagonal grille with three horizontal slats. The taillights have a shape similar to the headlamps to "enhance the solidity of the overall design," Subaru says.
Custom paint called Ocean Silver Metallic adorns the concept, which sports 21-inch wheels under bulging wheel arches that Subaru says hints at the standard all-wheel-drive system (the BRZ is the only two-wheel-drive Subie).