2003 Subaru Impreza Wrx Sedan 4-door 2.0l on 2040-cars

Auto blog

Subaru skips the Super Bowl, brings back the driving dogs

Subaru's research shows that 80 percent of owners have a pet. So the company plans to skip expensive advertising during the Super Bowl again this year in favor of being the official auto sponsor of the Puppy Bowl on Animal Planet. The canine-friendly company also has five new ads starring the Barkleys, a family of Labradors and Golden Retrievers. The commercial above titled Phone Navigation is our favorite of the group because it puts a funny spin on bad smartphone voice recognition. You can check out the other four adorable ads below. Doggie Bag has the pups dealing with an inept valet; Windshield Wiper forces them to cope with a bulldog in a car ahead; Bad Hair Day tactfully handles a rough trip to the doggy salon; and Puppy tries to help a little one get to sleep. With new spots like this practically every year, Subaru clearly has a paw on the pulse of what its customers like. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. THE RETURN OF THE BARKLEYS: SUBARU LAUNCHES NEW "DOG TESTED. DOG APPROVED." TV AD CAMPAIGN, STARRING AMERICA'S FAVORITE CANINE FAMILY Subaru's new advertising campaign brings back the Barkley family for new wave of television spots Cherry Hill, N.J. - Subaru of America, Inc. has launched its new "Dog Tested. Dog Approved." advertising campaign in celebration of the love of pets shared by the brand and its owners. The five spots showcase the Barkleys, the adorable family of dogs featured in the 2013 "Meet the Barkleys" campaign. In Subaru's newest spots, the Barkleys will take on everything from driving their Subaru around town, trying to get their kids to sleep and even dealing with other doggie drivers. The national television spots, created by Carmichael Lynch on behalf of Subaru of America, will air in the coming weeks, and all five ads will be featured on February 7 during PUPPY BOWL XII on Animal Planet, where Subaru of America will mark its sixth year as the event's Official Auto Sponsor. During the event, fans at home will be encouraged to share photos of their own pets using #PuppyBowlSubaru. The "Dog Tested.

Subaru Levorg STI Sport should get us closer to the future WRX

At the Tokyo Motor Show, Subaru showed a "prototype" of the next-generation Levorg, itself a Japanese-market wagon derivative of the Subaru WRX sedan. While it gave us a good idea of what to expect from the next WRX, the Levorg STI Sport that will be shown at Tokyo Auto Salon in January should give us an even better look at the hot Subaru we'll get. This is based on the fact that among current Levorg trims, the STI Sport has a front bumper fascia that's more aggressive and that echoes the design of the WRX, whereas the standard trim is more mellow. So far, Subaru has only released a teaser video of the sportier Levorg. It shows STI badging on the back of the car and on the exhaust tips. There's also a glimpse of the tachometer that shows a redline of just over 6,000 rpm. Since that's lower than the WRX's turbo 2.0-liter engine's 6,500-rpm redline, this is probably the new 1.8-liter turbocharged engine Subaru announced will replace the current base turbo 1.6. It will probably make at least 170 horsepower to match the outgoing model. Based on the current STI Sport engine offerings, this should be the base engine, while the WRX's turbocharged FA20 will be an option. The full reveal of the Levorg STI Sport will come on January 10. Expect further details on mechanical changes as well, which will hopefully include information on a more powerful engine that could appear in the WRX. We wouldn't be surprised if it ended up using a slightly updated version of the current WRX's 2.0-liter FA20 engine, since even the WRX STI is expected to get a more powerful - probably over 300 horsepower - version of that same engine.

Autoblog goes on an African safari, Subaru-Style

... And Learns To Love The Ostrich
Subaru may be the ostrich of the Japanese auto industry.
When one thinks of a safari, they naturally draw pictures in their mind's eye of wild animals, like lions, elephants and giraffes. I'm no different, and it was with visions of long telephoto lenses over vast runes and dunes that I embarked on a 19-hour plane ride from Phoenix, Arizona to Plettenberg Bay in South Africa, camera gear in tow.