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2020 Subaru Ascent: An update in a minor key

With the Subaru Ascent, Volkswagen Atlas, and Kia Telluride recently joining the field, the three-row SUV segment is as competitive as ever, so value is key to attracting buyers. For 2020, Subaru is keeping the Ascent's pricing the same but is adding a few new tricks. Albeit minor tricks, but new tricks nonetheless. The most notable addition to the Ascent range is Rear Seat Reminder. Every 2020 Ascent will come standard with the increasingly common technology, which alerts the driver to check the rear seat for a pup, a child or both. The system operates not by sensors, but on the recognition of specific scenarios. If the SUV is started within 30 minutes of a rear door being opened and closed, it will go off. If the rear doors are opened and closed when the Ascent is running but stationary, it will go off. If the vehicle is turned off and on within 30 minutes and the rear doors stay closed, it will go off. If the Ascent registers any of these conditions, the driver will be notified with a noise and a warning message once the vehicle is turned off. Subaru offers the Ascent in four different trim levels: Base, Premium, Limited and Touring. For the 2020 model year, Premium, Limited and Touring trims will come equipped with "one-touch interior illumination on/off controls." The Touring trim also adds new power-folding side mirrors with integrated turn signals. Despite the minor upgrades, Subaru is maintaining the same pricing for the 2020 Ascent as the 2019 model. The Base trim starts at $33,005, the Premium trim starts at $35,405, the Limited trim starts at $40,355, and the loaded Touring trim starts at $46,055. As mentioned in our review, the Subaru Ascent is a solid, though not the best, option in the three-row game. It's offered in seven- or eight-passenger configurations, has 8.7 inches of ground clearance, is rated to tow 5,000 pounds, comes standard with Subaru's symmetrical all-wheel drive, and is powered by a 260-horsepower turbocharged Boxer engine that makes 277 pound-feet of torque. The 2020 update makes it a tiny bit better.

Mazda CX-5 named Japan's Car of The Year, Subaru BR-Z wins "Special Award"

The Mazda CX-5 stamped its Kodo design and SkyActiv technology authority all over the Japan Car of the Year awards, taking the top prize ahead of the Subaru BRZ/Toyota GT 86. It is Mazda's second victory in the last ten years, the 2005 MX-5 claiming the same trophy, and the fourth time the Hiroshima company has won.
The award is decided by 60 local "automotive experts and journalists," and open to any passenger car released in Japan from November 1, 2011 to October 31, 2012 that has sold more than 500 units. Each judge gets 25 votes, his or her top vote getting 10 points, the rest of the points being spread among the judge's choice for the next best four cars.
The second-place getters were the Toyobaru twins with 318 votes, the surprise being they didn't beat or get any closer to the crossover. The Subaru BRZ did claw some mojo back, earning the Special Award given to cars that have made "an exceptional impact." The BMW 3 Series was third overall and won the Import Car of the Year award with plenty of room between it and the second place Range Rover Evoque.

Subaru suing CA dealership for alleged false customer surveys

Whenever you buy a new car from a dealer these days or sometimes even go in for service, you can expect to fill out a customer satisfaction survey at some point down the road. The responses are actually quite important to showrooms because automakers require the businesses to keep things at a certain level or face penalties. However, a Subaru dealer allegedly found a way to game that system, at least briefly, and now the Subaru of America has filed a lawsuit in US District Court for breach of contract. South Coast Subaru in Costa Mesa, CA, reportedly falsified 224 customer satisfaction questionnaires in 2014, according to Automotive News. The scheme wasn't that hard to figure out, though. All of the faked surveys were allegedly submitted through the IP address of an Acura showroom managed by the same dealer. Under normal circumstances when someone buys a Subaru, the dealer is supposed to collect the customer's email address and submit it to the automaker. However, South Coast allegedly presented false addresses, and then managers had employees fill the forms out during lunch. Subaru claimed in the suit that by doing this the dealer harmed the company's product reputation and its goodwill among customers. "Defendants prevented Subaru from discovering the actual customer satisfaction level of Subaru retail customers at South Coast Subaru by providing sham customer surveys to [Subaru]," the complaint said, according to Automotive News. Related Video: