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Rolls-Royce CEO says demand for luxury cars is recovering

LONDON — The chief executive of Rolls-Royce said demand for his company's luxury cars is rebounding, helped by sales in Asia, and he is optimistic about the outlook for next year after the coronavirus pandemic hit consumer confidence and closed dealerships. Torsten Muller-Otvos said the demand meant Rolls-Royce was the first car company to resume car production in the United Kingdom on May 4. "We see a very fruitful business now coming back from Asia, also Europe is coming back on track, the Americas just delivered an excellent July result and August result," the boss of the BMW-owned Rolls-Royce Motor Cars told Reuters. "I am quite optimistic looking into 2021, particularly on the back of a very strong order bank we have already on our books." Muller-Otvos said his company has no plans to move production out of the United Kingdom because of Brexit. "We are committed to Britain. I would even call us being part of the British industrial crown jewels," he said. "For that reason, Rolls-Royce belongs to Britain."

Rolls-Royce Arcadia Droptail unveiled as the third in a four-car series

If you're wealthy, you buy a new Rolls-Royce. If you're extremely wealthy, you work directly with the brand to design a one-of-a-kind car from the ground up. The firm has revealed its latest one-off, a convertible named Arcadia Droptail, and detailed the long development process. Built for an anonymous client in Singapore, the Arcadia Droptail borrows the first part of its name from a place known as "heaven on Earth" in Greek mythology. Rolls-Royce explains that the design perfectly reflects the customer's tastes and personality, including a passion for architecture and a subtle, restrained take on the concept of luxury. This likely explains why there's not much in the way of bright trim on the outside; instead, the Arcadia Droptail is characterized by a soft and almost organic design while remaining recognizable as a Rolls-Royce. Working directly with the customer, the brand put a great deal of thought into picking a color: the shade of white chosen is infused with aluminum and glass particles for a pearl-like effect that adds depth. These details help the Arcadia stand out from the two existing Droptail models unveiled in 2023. The overall design remains largely unchanged with an upright grille, thin rear lights, and a rounded back end. Santos Straight Grain wood trim dominates the interior and creates another link between cars and boats. Rolls-Royce explains that this was one of the most challenging parts of the project: Santos Straight Grain is difficult to work with, and the client plans to use the car all around the world so the trim needs to withstand wildly different temperatures and humidity levels. The brand initially considered applying the type of coating used in yachts but ruled it out because it needs to be re-applied on a regular basis. Instead, it went through the trouble of developing a specific lacquer that lasts for the life of the car. It adds that this part of the build required over 8,000 hours of work, including testing. The clock embedded into the dashboard was created in-house as well; it took over two years to develop and five months to make. Referred to as "the most complex Rolls-Royce clock face ever created," it features a guilloche pattern with 119 facets and hand-polished parts. Rolls-Royce hasn't published technical specifications. We're guessing that power comes from a V12 engine. All told, designing the Arcadia Droptail took over four years. There's no word on how much the project cost.

Latest Rolls-Royce Wraith teaser reveals fastback form

In its fourth and final teaser before the 2014 Wraith is introduced next week, Rolls-Royce has released another image of the car showing a distinct fastback appearance. We've seen this car teased in its profile before, but that image had a heavy shadow over the rear of the car obscuring what should be the Wraith's defining element.
Rolls-Royce motorcars aren't exactly known for having overtly sporty proportions, but this could all change with the Wraith's styling. Judging by the teased drawing and official words from Rolls-Royce, the coupe's roofline will flow practically in a straight line from the A-pillar back to the rear of the car. With such a design, the Wraith could well become one of the world's most elegant and expensive hatchbacks, though it may also have a conventional hinged trunk opening.
Over the last month, we've also seen a rear shot of the car as well as glimpse of what the interior has in store, but the two images showing the car's profile give us our best idea of what to expect when the car is unveiled at the Geneva Motor Show. Until then, you can check out our winter testing spy shots and read a brief quote from Rolls-Royce design director Giles Taylor in the press release posted below.