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Chrysler launches new Ram ads and gears up for Super Bowl XLV [w/videos]

Perhaps no car company has made bigger splashes in the last two years at the Super Bowl than Chrysler, and the automaker's marketing chief, Olivier Francois, said today that he plans to be all over the big game again in February.
Last year, the company made an ad featuring Hollywood icon Clint Eastwood. The spot achieved viral status quickly when pundits charged that Eastwood's lines were politically motivated; meant to appeal to progressive voters/viewers favoring a second term for President Obama. In 2011, agency Wieden & Kennedy burst into the game with a now famous commercial featuring Eminem. Both ads have supported Chrysler's "Imported from Detroit" marketing platform.
Francois briefed reporters Monday at the Detroit Opera House while he also debuted a new series of ads for the Ram brand.

2014 Ram Promaster recalled over stuck pedal fears

Ram's new, Fiat-derived cargo van, the ProMaster, is set to be recalled over concerns that the accelerator pedals could stick. The issue affects 9,655 ProMasters, with 7,935 vans in the US, 1,437 vehicles in Canada and 283 in Mexico.
There have been no reported injuries or crashes from the issue - according to The Detroit News, there haven't even been any customer complaints. The issue was reportedly discovered while Chrysler was testing the vehicle at its proving ground, which is what prompted the internal investigation. Still, it's unlikely that ProMaster vans will suffer from unintended acceleration issues, as each van is equipped with a brake-throttle override.
As of this writing, there's been no bulletin or activity from the National Highway Traffic Safety Administration.

2018 Ram 1500 Buying Guide | Popular pickup information and review

Spun out from Dodge as a standalone truck brand in 2009, the Ram 1500 is a full-size pickup and oldest in the stable of Big Three pickups, last updated in 2013. But it commands a loyal following among truck buyers, thanks to things like its styling, rugged capability, comfortable ride and innovative storage systems. It will be replaced by the 2019 Ram, an all-new truck, but for now the 2018 is still on sale – and will be for some time, as it'll be rebadged as the 1500 Classic and sold alongside the new pickup for a period of time. This buyer's guide covers the 2018 Ram 1500, not the 2019 1500 or 1500 Classic. The 2018 Ram 1500 is available in a whopping 11 different trim levels, ranging from the entry-level Tradesman to the luxury-minded Limited Tungsten edition, with many of the top-level trims getting the redesigned Ram grille and large Ram emblem on the tailgate that will become standard on the all-new 2019 Ram. It's also offered in crew cab, quad cab and regular cab, and. With this buyer's guide, Autoblog aims to help you make an educated decision about whether or not to buy the 2018 Ram 1500. We'll touch on safety and reliability ratings, engine specs, horsepower, fuel economy ratings and pricing. And we'll conclude with a summary of Autoblog's most recent test-drive of the Ram 1500. Ram 1500 safety ratings The National Highway Traffic Safety Administration gives the Ram 1500 an overall rating of four out of five stars. On frontal crashes, the trucks gets four stars, and it gets a top rating of five stars for side crash protection. Rollover crash ratings range from three of five stars for the four-wheel-drive versions to four stars for rear-wheel-drive models. Crash ratings from the Insurance Institute for Highway Safety are more of a mixed bag. IIHS gives the Ram 1500 "marginal" ratings for driver-side small overlap front crash protection, roof strength, headlights and LATCH child-seat anchors, while assigning "good" ratings for everything else. Because ratings may vary for Ram 1500s from other model years, you should visit the NHTSA and IIHS websites to review ratings on the specific vehicle you're researching. Is the Ram 1500 reliable? You have to go back to the 2016 model-year for the last Ram 1500 that J.D. Power reviewed. It gave the pickup two out of five stars — "below average" — for overall quality, and three of five stars — "about average" — for overall performance and design, and predicted reliability.