2006 Ram 2500 on 2040-cars

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Ram may build more trucks with sports team tie-ins

After a rather successful foray with a Red Wings edition of the Ram 1500 last year - some 3,000 units sold - the truck brand is both re-upping its relationship with Detroit's hockey powerhouse and considering expansion into other sport franchises.
Ram announced last month that it would carry on its partnership with the Red Wings throughout the 2012-13 NHL season. The company will not offer a special edition version of the 2013 Ram, due in part to the strike-shortened NHL season. In a recent interview with Bloomberg, Ram boss Fred Diaz called the Red Wings partnership an experiment that "worked out so incredibly well, we're looking at the possibility of doing other things with other sports."
Diaz doesn't see Ram doing deals with entire leagues, but does think that other teams and cities, with a similar "rabid fan base" could make sense for co-branding. "We'll pick our spots and our moments, " said Diaz, "and if we feel like we have a good opportunity, we'll do it."

2013 Ram 1500 tows away Motor Trend Truck of the Year laurels

Motor Trend has named their 2013 Truck of the Year, and this time, the coveted honor goes to Chrysler's 2013 Ram 1500. The Ram unseats the Ford F-150 pickup from Truck of the Year with a package that the magazine argues fulfills owners' needs for everyday usability as much as worksite utility.
MT points out that the 1500's available air suspension is a quantum leap in the light-duty pickup segment. This system can raise for more ground clearance or lower for highway driving. Chrysler has been pushing for friendly daily-driver manners for some time now - you'll recall it debuted coils in place of rear leaf springs in the 2009 Ram 1500, back when it the truck was sold under the Dodge nameplate. The new optional air setup is another step towards more comfortable everyday driving.
The Ram 1500 can also be paired with the company's 3.6-liter Pentastar V6 in place of the loveless 3.7-liter unit, in the process getting some pretty surprising fuel economy figures. MT also notes that the interior update - complete with available Uconnect 8.3-inch screen and new rotary shifter - is a welcome upgrade. These attributes have conspired to yield a deserving award for Team Ram, which MT says has nailed the motivations of light-duty truck buyers - comfort and capability in one package.

2018 Ram ProMaster Quick Spin Review | Big van, big fan

I've moved a lot over the past decade or so. Since the beginning of 2008, I've held nine different addresses: five in Alabama, two in California and two in Michigan. I've had a lot of experience moving, sometimes multiple times to multiple states in a single year. Simply put, I get around. And f or most of these moves, I made do with SUVs, hatchbacks, borrowed pickups or rented box trucks. After putting more than 2,000 miles on a GMC Savana during my (second) move to from Alabama to California, I was fed up with the headache of it all. The GMC had no cruise control, no sound deadening and a V8 that downed fuel with the gusto of a drunk at an open bar. It was an almost entirely unpleasant experience. Yes, I know that's how trucks used to be, but when there's an alternative, I'll take it. This latest move — all of 2.2 miles — was the shortest I'd had in years. While our long-term 2018 Honda Ridgeline would have sufficed for 90-percent of the move, it isn't quite long enough to move two couches, a shelf and a king-size bed. Sure, I could have gone to U-Haul, but why bother there was a Ram ProMaster in the local fleet that I could put to good use? I wanted to really see how far things have come in recent years. My chariot was a long-wheelbase high-roof van in work-site white. It's as inoffensive and anonymous as they come. The ProMaster is based on the Fiat Ducato, and it's an unfortunate looking machine, though I doubt many people in the market for a good work van give much thought to the van's design. There are a lot of variations of the ProMaster when it comes to wheelbase and cab configurations, but all models have the same standard drivetrains. Power from the 280 horsepower V6, like the one in the van I drove, is sent to the front through a six-speed automatic. A 3.0-liter turbo-diesel V6 is optional, boosting torque from 260 pound-feet to 300 pound feet, but it's paired with a less-than-stellar automated manual transmission that's not nearly as smooth or refined as its torque-converter counterpart. The seating position was high and commanding. It's a bit of a climb to get into, but once you're seated it's actually quite comfortable. Since you're nearly on top of the front wheels, forward visibility is excellent. The passenger area is spartan but packs tons of little cubbies, pockets and cup holders. I found perfect spots to stick extra bungee cords, gaffers tape and ratchet straps. Compared to the old vans I was used to, it was a revelation.