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Luftgekuhlt is an incredible car show for air-cooled Porsches

Air-cooled Porsches: Three lousy words and four lousy syllables. String them together and you get an expensive, emotive cocktail. If you've always wanted to own one, you know that truth, as prices of vintage 356s, 911s, and even 914s have risen steadily and then recently, skyrocketed. That change in the economics of cars once considered workhorses has altered the zeitgeist around what Porsche means to different generations of fans. Back in the day, Porsche didn't strive to be as expensive or as untouchable as Ferrari's metal. As a result, you typically find Porsche owners able — and willing — to twist wrenches on their machines. For one thing, air-cooled cars from Zuffenhausen were relatively easy to maintain and drive in all four seasons. They weren't show ponies. But when cars become collectibles, the scene around them changes, and Porsche FIA World Endurance Championship racer Patrick Long and his longtime pal, designer Howie Idelson, were, as Long put it, sick of meets "at golf courses where you have to worry if your shoes match your pants." Long mixes fine in that world. He's the only American on Porsche's factory team and he's won in everything from ALMS to GT to Baja. That tends to put your loafers at plenty of tony cocktail parties. But Long and Idelson, both SoCal natives who met as kids racing karts, wanted to make something of the air-cooled Porsche car culture, not of the collecting culture. Hence the birth, less than three years ago, of Luftgeku hlt. "It's literally 'air-cooled' in German but has that nerdish, Instagram picture-trading offshoot of a kind of Porsche cult," Long says, noting he's less interested in defining the brand that now sells t-shirts and posters and more interested in keeping things loose. View 63 Photos "We had cars with original paint from guys who work their hands 'til they're bloody and we had 200 of the most collectible cars." As such, he was still floored by the recently convened Luftgekuhlt 3, the third party he and Idelson have put on and by far the largest. It was held in the shadow of the L.A. skyline at the headquarters of Modernica furniture. More than 400 air-cooled Porsches and their owners convened. The location was no afterthought. "We wanted people to come for the cars and then be blown away by the venue: It has to be interesting. It has to attract different kinds of people." To spur that, Long doesn't adhere to the strict fealty of precision that's a default at most collector rallies.

Proof the world revolves around the Porsche Cayman

Or at least the world revolves underneath the Porsche Cayman, in the latest video showing off Stuttgart's mid-engine coupe. Porsche put an Easter egg in the world that spins triple-time, a "famous relative" of the Cayman hidden somewhere on the marble planet, and gave a Porsche Martini bag to one of the first 50 people who could point it out.
With more than 300 views there's no chance you'll win the bag, but you can still go on the treasure hunt in the video below.

1949 Gm?nd Porsche shows the birth of an icon

The Austrian village of Gmünd is more than just difficult to pronounce; it's also the birthplace of the Porsche brand. Before the company ever started building sports cars at its current home base near Stuttgart, the fledgling business completed several vehicles in the tiny town in Southern Austria. In this video, former Pikes Peak International Hill Climb champion Jeff Zwart takes a look at a 1949 Gmünd coupe to see how the company has evolved since its earliest days.
The thing to note about the Gmünd-built Porsches is their absolute design simplicity. The phrase "form follows function" gets bandied around a lot, but it really means something when you look at these early cars. However, the minimalism was partially out of necessity. The vehicles were meant to be sporty but certainly weren't rockets. Power came courtesy of a modified Volkswagen Beetle engine, and anything extraneous would have slowed the models down. Scroll down to watch Zwart go back in time to Porsche's beginnings.