2012 Porsche Cayenne Suv 3.6l Awd 4-wheel Disc on 2040-cars

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Porsche expects to hit 200k sales target 3 years early

When Porsche launched the Cayenne, enthusiasts and purists – in between fits of rage – rationalized the SUVs existence by imagining that the money it brought in would guarantee the company's continued ability to produce the many beloved versions of its 911. The same was said when the Panamera arrived, and again when the Macan was unveiled. What probably wasn't imagined when these three more mainstream vehicles joined the Porsche catalog, was how dramatic an impact they'd have on the company's sales figures. The company expects 2015 to be a banner year, as it aims to hit a 200,000-unit sales goal three years ahead of schedule. Porsche sold nearly 190,000 units in 2014, a gain of 17 percent over 2013, while its year-over-year sales for December were up 39 percent. Considering Porsche made these gains before the full impact of the new Macan could be felt, it's no wonder the company is so keen on 2015. Porsche has already moved 45,000 Macans, which would be impressive on its own, were it not for the way the CUV is elevating the brand. According to a report from Reuters, two-thirds of the company's Macan deliveries have been to first-time Porsche customers. Considering these two facts, it will be extremely interesting to see the impact Porsche's newest model has on its sales over a full calendar year.

Despite premium carmakers going downmarket, luxury auto sales stick at 10-11%

According to research conducted by global information company IHS Automotive, the leporine birthing of new models by luxury manufacturers over the past six years hasn't increased their market share in the US. Even as car sales reached 15.6 million units, IHS says what's happened instead is that luxury buyers are merely moving from one brand to another, moving from larger luxury vehicles into hot segments like compact luxury crossovers or leaving the market at the same rate as other buyers enter.
Whether broken out by makes or by segment, market share has rollercoastered inside a narrow band from 10.5 to 11.5 percent since "at least" 2008. Closer investigation reveals the shifting boundaries in the aspirational pond, with brands like Mercedes-Benz and Audi gaining territory as Lexus and Lincoln lost it, and Saab and Hummer were buried, dead, under it. One neat note is that Tesla has gone from a share of zip to .12 percent.
The subcompact and compact crossover segments show growth, with those little high-riders jumping from .3 percent to 1.16 percent of overall industry sales. Their rise, though, is concomitant with the decline of four other segments: compact and midsize cars and fullsize cars and SUVs. We think the next few years that will tell if the small-car expansion can overcome the large-car retraction, with a phalanx of smaller offerings like the CLA only recently hitting the market and others like the GLA, Macan and Q1 doing so in the near future.

Porsche 911 GT2 test mule caught in the snow

This may look like a weird, cobbled-together Porsche, but insiders tell us we're actually looking at the forthcoming GT2. Maybe even a GT2 RS. Those schooled in the intricacies of Zuffenhausen nomenclature will be suitably excited by now. But for the rest of us, the GT2 (with or without the RS) represents the pinnacle of the most hardcore 911s. It's essentially a 911 Turbo without the all-wheel drive but some other goodies thrown in – or to put it another way, it is to the Turbo what the GT3 is to the 911 Carrera. Porsche first did a 911 GT2 back in 1993 based on the 993-generation model. It then did another based on the 996, and then on the 997. But the last one we saw was the GT2 RS that came out in 2010, packing 612 horsepower channeled exclusively to the rear wheels through a six-speed manual transmission. The German automaker didn't do a GT2 version of the 991, but now that the entire model line is undergoing a transformation – and an near-complete switch to turbo power – it apparently has another one in store for us. Aside from ditching the Turbo's all-wheel drive, the new GT2 will be lighter and pack more power – as much as 700 hp, from what we hear. As you can see from the spy shots, the test mule spotted romping in the snow is also wearing larger exhaust tips and the signature GT2 RS black hood. Expect the finished product to wear its own shoes and a more extreme aero kit as well. The question on everyone's minds will be whether it will, like the latest GT3 and GT3 RS, be offered only with a dual-clutch transmission, a conventional manual, or the buyer's choice of either. We'll find out sooner or later as the most extreme of Elfens is tipped to surface late next year. Related Video: