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Lamborghini could be sold or spun off from the Volkswagen Group

Volkswagen is reportedly considering a sale or stock listing for its high-end Lamborghini brand. The German automaker is looking to fold the Italian supercar brand into a separate legal entity, reports Bloomberg, which cites "people familiar with the matter" who don't want to be identified "because the deliberations are confidential and no decisions have been made." Any of this sound familiar? The goal of spinning off Lamborghini would be to stockpile more cash and other resources for VW's massive planned push into electric vehicles. Back in March, reports circulated that Volkswagen's "Vision 2030" corporate plan might include plans to focus on the brand's core brands — VW, Audi and Porsche. That means the futures of fringe players like Lamborghini, Bentley, Bugatti, motorcycle brand Ducati and design firm Italdesign (and note this isn't a comprehensive list of brand's under the expansive VW Group umbrella) are up in the air. VW, according to the report, is targeting a market value of $220 billion, which is a big jump from the brand's current $89 billion valuation. Bloomberg pegged Lamborghini's valuation at around $11 billion back in August, buoyed by sales and profits generated by the introduction of the Urus sport utility vehicle. On the flip side, Lamborghini is currently grappling with how best to update its supercar lineup in the face of ever-increasing emissions regulations.

2016 Porsche 911 Carrera is all turbo, all the time [w/video]

There's always a lot of fanfare around a new version of the iconic Porsche 911. But for 2016, there's a huge reason to take notice. Porsche is turbocharging the full 911 range, introducing a new, 3.0-liter flat-six that will serve as the base engine in the Carrera and Carrera S. Purists may scoff, but there's proof in the pudding that this is a good move for the 911 range. Base Carreras will produce 370 horsepower and 331 pound-feet of torque, while the Carrera S ups those numbers to 420 and 368, respectively. Porsche says the new 911 Carrera models are much faster than before, reportedly clocking a 7:30 lap time on the infamous Nurburgring. The Carrera tops out at 183 miles per hour, and the S will do 191. A seven-speed manual transmission comes standard, and Porsche's excellent PDK dual-clutch gearbox can be had, as well. The new 911 will arrive Stateside next March, priced from $89,400 for the Carrera and $103,400 for the S. Cabriolet models will sticker for $101,700 to $115,700. The press release below has more information. The sports car legend enhanced: the new Porsche 911 Carrera New turbocharged engines, an advanced chassis, and new Porsche Communication Management Atlanta, Georgia. Celebrating its debut at the Frankfurt International Auto Show, the new 911 Carrera is taking performance and everyday usability to new heights. Innovative flat-six engines derived from four decades of turbocharging used in racing and on road cars not only make this the fastest 911 Carrera ever, but also provide abundant torque for superior passing power. An advanced chassis offering an even more sophisticated combination of ride comfort and performance characterizes the handling of the new 911. For the first time, rear-axle steering is available as an option for the Carrera S, significantly enhancing its already superb agility. These improvements reduce the lap time on the North Loop of the Nurburgring to just 7 minutes and 30 seconds, making it 10 seconds faster than the previous Carrera S. Many exterior features of the 911 Carrera have been visually refined from new headlights with four-point daytime running lights to integrated door handle recesses, a redesigned rear deck lid with vertical louvers, and new rear lights – including the characteristic four-point brake lights. The new standard Porsche Communication Management system with a multi-touch display offers an expanded range of functions and simplified usability.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.