2004 Porsche 911 Cabriolet, Black With Peanut Butter Interior on 2040-cars

Auto blog

Porsche prioritizes 200,000-unit sales target over exclusivity [w/poll]

Would a Porsche still be a Porsche if it weren't as exclusive? That's the question which industry pundits are asking - and customers may soon as well - as the German automaker emerges from the fringe in pursuit of larger volumes.
A dozen years ago Porsche was barely selling over 50,000 units per annum. In a sales surge that has gathered pace as fast as a 911 Turbo, however, it was already hovering around the 100,000-unit mark a few years later. Last year it sold over 160,000, and has targeted 200,000 units by 2018. But it may not even take that long.
Automotive News reports that Porsche has advanced its targets to reach for 200,000 units by the end of this year or the next. The bump in sales would be driven particularly by the introduction of the new Macan, of which it aims to sell 50,000 units annually, starting next year. The Cayenne currently stands far and away as its most successful model. The 911 and Panamera have swapped second place a few times over the past five years, followed by the Boxster and Cayman.

Petrolicious studies the purity of a Porsche 911 2.7 RS

Water-cooled Porsches are superior to the old, air-cooled models. This really isn't up for debate, despite the mob of Porsche purists, with pitchforks and torches in hand, currently descending on the Autoblog offices. Water-cooled models are more powerful and easier to live with, two factors that make modern Porsches just so darn amazing.
And while we won't hear arguments on anything we've written above, we will say that the old air-cooled models, while not superior, are just, somehow, better. They sound better - a lot better. They're simple, elemental and wildly entertaining things, that just beg for more and more. They rev in a way that forces drivers to work to unlock their power, rather than just push their right foot down. Part of the appeal of air-cooled Porsches, in addition to what we just listed, are the gorgeous cars they're slotted into, like the subject of the latest video from Petrolicious.
Starring a 1973 Porsche 911 Carrera 2.7 RS, this video is a bit shorter than recent ones, but it's no less exciting. This 911, complete with it's sweet-sounding exhaust is the kind of simple, entertaining thing we can watch over and over. Scroll down for the full video.

Porsche testing four-cylinder Boxster at the N?rburgring

Porsche recently introduced a four-cylinder version of the new Macan for markets outside of North America, carrying Zuffenhausen's first four-pot since the 968 ended its production run the better part of two decades ago. But you can bet the compact crossover won't be the only Porsche to get the four banger before all's said and done. These spy shots, we're told, are evidence of just that.
Spotted undergoing testing at the Nürburgring (where else), this modified Boxster, our spy photographers tell us, sounds more like a four-cylinder engine than the flat six that's powered (in displacements ranging from 2.5 liters to 3.4) every version of the little roadster since its introduction in 1996, the year after the last four-cylinder Porsche ended production.
The test mule is also wearing modified wheel arches and aerodynamic aids under the bumpers, front and rear. Just what they're doing there we're not sure, but we'll probably find out sooner or later.