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Another cool projection vid, this time with a Porsche 911
Fri, 28 Dec 2012Porsche has become the latest automaker to take advantage of clever projection technology. The automaker worked up a quick presentation for the 2013 911 Carrera 4S to show off a bit of "motionless driving." The display tracks the sports car from production to back-road caning and city-center cruising, displaying a variety of exterior color choices and wheel options without resorting to a two-dimensional video.
This isn't the first time we've seen an automaker use its new product as a projection screen. Subaru, Hyundai, Lamborghini and others have all done the same, and the trick never fails to be visually interesting.
As you may recall, we got to play with the 2013 911 Carrera 4S back in November and found the machine to be a better daily driver than its rear-wheel drive counterpart. You can check out the projection video below.
Porsche names Oliver Blume as new CEO
Wed, Sep 30 2015With Matthias Muller stepping up to take over as the new chief executive of the entire Volkswagen Group, the Porsche division is going to need a new CEO of its own. Taking Muller's place will be Dr. Oliver Blume, who assumes his new responsibilities on October 1. Blume is no stranger to the higher ranks at Porsche, having served for over two years now as the executive in charge of the company's production and logistics. In that capacity, he oversaw the establishment of the workshop where the 918 Spyder was built by hand, and the expansion of the Leipzig plant to handle production of the Macan and Panamera. He'll now be stepping into bigger shoes, however, as chairman of the board of management – essentially the company's chief executive. At the same time, Porsche has also named Detlev von Platen as its head of sales and marketing. Von Platen has for the past seven years headed up the North American office, which recently lost its VP as well to Rolls-Royce, so they're going to need to make some new appointments in Atlanta. The previous marketing chief Bernhard Maier is moving to the Czech Republic to take over as CEO of Skoda. The company's CFO Lutz Meschke has also been named as deputy chairman of the executive board. The appointments come amidst a giant game of musical chairs within the Volkswagen Group. Aside from the ousting of former supervisory board chairman Ferdinand Piech five months ago, the diesel emissions scandal has seen the German industrial giant cleaning house within its top ranks and R&D staff. Most notable was the resignation of Martin Winterkorn, whose position at the head of the group's management board Muller will now assume. Supervisory Board of Porsche AG appoints Detlev von Platen Head of Sales and Marketing Oliver Blume is new Chairman of the Executive Board Stuttgart. At its meeting today, the Supervisory Board of Dr. Ing. h.c. F. Porsche AG appointed Dr. Oliver Blume (47) the Chairman of the Executive Board of the sports car manufacturer effective October 1, 2015. Blume succeeds Matthias Muller (62), who was appointed by the Supervisory Board of Volkswagen AG to be the new Chairman of the Board of Management of the Wolfsburg-based group. It has been exactly five years since Muller left Volkswagen to become the CEO of Porsche AG. Since the beginning of 2013, Blume has been a member of the Porsche Executive Board responsible for Production and Logistics.
2012 TechArt Porsche 911 is visually dazzling, both inside and out
Wed, 07 Mar 2012One way to ensure that your brand-new Porsche 911 (a.k.a. 991) won't look like the one in your neighbor's driveway is to give TechArt a call. The famed German tuner has rolled out its version of the latest Carrera and Carrera S at the Geneva Motor Show and trust us, it won't be mistaken for anything from the factory in Stuttgart.
Up front, TechArt has fitted its own unique two-part spoiler with integrated splitter while more aggressive side skirts adorn the rocker panels. The rear has a new lower diffuser, wrapped around the TechArt exhaust, and a large fixed rear wing (complete with an integrated third brake light). Look more closely to notice the subtle trim panels on the exterior mirrors and front headlights. The wheels are lightweight forged 20- and 21-inch alloys with matching paint on their rims.
Inside the heavily modified cabin are even more drastic enhancements (let's say TechArt has gone over the top). Don't let the aluminum pedals be a distraction as you inspect the black Alcantara and high-grade leather covering nearly every square inch. Flirting with gaudy, the dark upholstery is contrasted by vehicle-color-coordinated stitching and painted trim splashed throughout. However, the icing on the cake is an insanely thick TechArt three-spoke sports steering wheel.
