2006 Mitsubishi Eclipse 3dr Cpe Gt 3.8l Sportronic Auto Hatchback on 2040-cars

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Mitsubishi reports an 89% drop in annual profit

TOKYO — Mitsubishi will focus on cutting fixed costs by 20% or more in the next two years after reporting an 89% drop in annual profit, its weakest performance in three years, and skipping its year-end dividend. The coronavirus crisis has exacerbated Mitsubishi's struggles in a year where Japan's sixth biggest carmaker was already battling falling sales in China and also southeast Asia, its largest market which accounts for one-quarter of sales. Mitsubishi also said on Tuesday it would focus on growth in ASEAN countries to survive the aftermath of the pandemic. "Before the virus we had been mulling which underperforming regions and vehicle segments to cut our exposure to," CEO Takao Kato told a results teleconference. "In the wake of the virus, we need to pick up the pace of making these changes. To stay competitive in a post-coronavirus market, we need to immediately shrink our area of focus to regions and segments in which we excel." Global automakers are struggling to cope with the crisis, which has pummeled car sales due to lockdowns in many countries. Many automakers have begun to restart vehicle factories, but anemic demand, supply chain disruptions and social distancing measures at factories are expected to limit output. Mitsubishi's operating profit came in at 12.8 billion yen ($119.21 million) for the year to end March, down from 111.8 billion yen a year ago, and its lowest since the year to end March 2017. Profits exceeded a consensus estimate of 9.4 billion yen profit drawn from 15 analysts polled by Refinitiv. The automaker did not give an earnings forecast for the current business year, and did not issue a year-end dividend, compared with 10 yen per share a year ago. The junior member of the automaking partnership between Nissan and France's Renault, sold 1.13 million vehicles globally in the year ended March, down 9%. Mitsubishi will focus on growth in southeast Asia as part of the alliance's plan for each company to expand in their regions of strength. Mitsubishi said it would give more details when it reports first-quarter results. The alliance is expected to announce a revamped strategy on May 27, when it will pledge to increase cooperation to improve joint operations to remain competitive. Related Video:

2016 Mitsubishi Lancer adds features, loses Ralliart

The Mitsubishi Lancer Evolution may be going away, but the base car is sticking around for the foreseeable future, as evidenced by a host of changes for the 2016 model year. The same basic look has been updated with a bolder front bumper that features vertical LED accents. The rear end, though, looks totally free of any significant changes. The profile gets some small updates, including mirrors with integrated turn signals and a flashy (optional) set of 18-inch wheels. The Lancer's cabin gets a similarly modest array of upgrades, including standard USB connectivity in a redesigned center console, standard display audio, and a redesigned, optional infotainment system. In addition to the new standard features Mitsu will offer a color LCD display in the instrument cluster, the LED running lights, and automatic air conditioning on the base ES trim. Mechanically, Mitsubishi has expanded the availability of its snappy All-Wheel Control all-wheel-drive system. Not only will it be offered on as standard on the carried-over SE and new SEL trim, but it can be snagged as an option on the base ES trim. All AWD-equipped cars will feature the same CVT8 offered on the Outlander Sport and Outlander, although front-drive trims, the base ES, and the more aggressively styled GT, will offer a five-speed manual as standard. Despite the new CVT, the engine lineup is unchanged for 2016, with the base ES using a 2.0-liter, 148-hp four-cylinder, while all other trims get a more robust, 168-hp, 2.4-liter mill. And now, the bad news. Just as there will be no more Lancer Evolution, Mitsubishi has dropped the lukewarm Lancer Ralliart. Slotting in between the Evo and the Lancer GT, the Ralliart offered all-wheel-drive, turbocharged power, and the Evo's dual-clutch transmission, along with a dose of its big brother's style. Prices get a tiny bump for 2016, with the Lancer's base price jumping up $200, to $18,405. Adding a CVT increases the price by $1,000, while all-wheel drive requires another $400. The AWD-only SE starts at $21,805, while the SEL demands another $1,000. Finally, the top-end GT starts at $23,305 for a five-speed stick, or $24,305 for the CVT model. Read on for the official press release from Mitsubishi, and be sure to check out the updated Lancer in the gallery, up top.

2014 Mitsubishi Outlander

A Good Start On Halting The Slide
We'd like to say that Mitsubishi has had a tough time of it lately, but "lately" isn't exactly the proper descriptor since the brand's troubles have slowly built over the past decade or so. It cut back on its marketing and it cut model lines while leaving what remained in the equivalent of a product cryo-freeze. Then there was the financial crash and replacement models that didn't possess the same edge we expected from the house of the triple diamond. There was the lack of a North American chairman to fight for market-specific initiatives, and hence, models that lacked some of the details that US customers desired and that could sway buying choices in close races. True, that's a battle with an overseas headquarters that you'll hear from the US reps for almost every foreign automaker, but as you pile on the obstacles they multiply exponentially, not additionally. Or there's this: For more than a year, while its competition has been trumpeting new product, Mitsubishi hasn't had any new models. Like, at all.
That changes with the arrival of the 2014 Mitsubishi Outlander, an SUV that we're told will begin a new-product offensive over the next 18 months that - along with a much larger marketing budget - should begin to turn things around. This is the third generation of Mitsubishi's volume model, one that hasn't really been changed since it arrived in 2006 and wasn't just showing its age, but practically crowing about it.