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Mercedes out to defend its F1 crown with new W06 Hybrid Silver Arrow

They say there's only one way to go when you're on top, and that's down. That's the direction in which every other team on the Formula One grid will be trying to push Mercedes this season, but the defending champions will be doing their best to stay on top. What you see here is the embodiment of that effort. After taking pole position at all but one race last season, the checkered flag at all but three and an impressive dozen one-two finishes, the new Mercedes AMG F1 W06 Hybrid will have one heck of an act to follow. In accordance with the only major change to the sporting regulations for 2015, the most obvious difference over last year's W05 is the revised front end, but the team insists it worked hard over the winter to optimize everything underneath that silver and teal bodywork, from the suspension to the turbocharged hybrid power unit and everything in between. One of only two teams (alongside Ferrari) on the grid this season to develop its own engine in-house, the Mercedes PU106A proved practically unbeatable last season. And with engine development all but completely frozen in the off-season, its innovations are likely to prove just as insurmountable this year. But as team principal Toto Wolff puts it, in quoting Babe Ruth, "Yesterday's home runs don't win today's games." While nothing's for certain in one of the world's the most competitive arenas, chances are still high that Mercedes will continue to dominate this season just as it did the last. The most gripping battle, then, may very well be waged once again between Lewis Hamilton and Nico Rosberg, whose rivalry started long before either got their start in F1, from karting and up through the ranks of the lower formulae. Though Lewis was just crowned world champion for the second time, Nico has been with the Mercedes team for longer, has been in F1 for longer and didn't give up on chasing Lewis all of last season – so don't expect him to this year, either. MERCEDES AMG PETRONAS Gets Back to Work with the new F1 W06 Hybrid Silver Arrow Jerez, Feb 01, 2015 The MERCEDES AMG PETRONAS Formula One Team today unveiled its 2015 Formula One World Championship challenger, the F1 W06 Hybrid, ahead of the first day of pre-season testing at the Circuito de Jerez in Spain.

Aston Martin and Daimler continue talks on SUV project, CEO required

The Aston Martin Lagonda SUV concept revealed at the 2009 Geneva Motor Show didn't earn the plaudits the company is used to when it reveals new models, and it has lived an uncertain life ever since. Thought to have been scrapped along with the entire revival of the Lagonda brand, then thought to have been resurrected due to Chinese, Middle Eastern and Russian demand, another year passed before we heard more definitive talk about an Aston Martin expansion when AutoCar reported that the Lagonda could be built on one of Mercedes-Benz's AMG SUV platforms.
A report in Automotive News Europe indicates plans have gotten serious, its unnamed sources saying that the English carmaker is talking to Daimler "to extend their cooperation to building an SUV." Neither Daimler, Aston Martin nor Investindustrial, the managing partner among Aston Martin's ownership consortium, would comment. But with Investindustrial having pledged to expand the range, competitors like Bentley, Maserati and Lamborghini getting into the SUV racket and clear demand from current and future customers, it's easy to believe Aston Martin is working hard to put the pieces together.
One further potential bump on the road to an Aston SUV is the company's search for a new CEO. Ulrich Bez relinquished to top spot at the company at the end of 2013, and Aston reportedly will not finalize its model strategy without a new CEO in place.

At meeting with automakers, Trump launches new attack on NAFTA

WASHINGTON — Ten American and foreign automakers went to the White House on Friday to push for a weakening of U.S. fuel efficiency standards through 2025, while President Donald Trump used the occasion to launch a fresh attack on the North American Free Trade Agreement that has benefited the companies. A draft proposal circulated by the U.S. Transportation Department would freeze fuel efficiency requirements at 2020 levels through 2026, rather than allowing them to increase as previously planned. Trump's administration is expected to formally unveil the proposal later this month or in June. "We're working on CAFE standards, environmental controls," Trump told reporters at the top of the meeting, referring to the Corporate Average Fuel Economy standards for cars and light trucks in the United States. Trump said he wants automakers to build more vehicles in the United States and export more vehicles. But much of the hour-long meeting focused on NAFTA. Trump blasted the pact involving the United States, Canada and Mexico as "terrible" and noted that negotiations to make changes sought by his administration were ongoing. "NAFTA has been a horrible, horrible disaster for this country and we'll see if we can make it reasonable," Trump said. Automakers have called NAFTA a success, allowing them to integrate production throughout North America and make production competitive with Asia and Europe, and have noted the increase in auto production over the past two decades with the deal in place. They have warned that changing NAFTA too much could prompt some companies to move production out of the United States. The chief executives of General Motors Co, Ford Motor Co, Fiat Chrysler, along with senior U.S. executives from Toyota Motor Corp, Volkswagen AG, Hyundai Motor Co, Nissan Motor Co, Honda Motor Co , BMW AG and Daimler AG met with Trump, as did the chief executives of two auto trade groups. Major automakers reiterated this week they do not support freezing fuel efficiency requirements but said they want new flexibility and rule changes to address lower gasoline prices and the shift in U.S. consumer preferences to bigger, less fuel-efficient vehicles.