2001 Mercedes-benz Clk-class on 2040-cars

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SRT Viper dukes it out with Mercedes SLS Black Series in new Head 2 Head

In Episode 36 of Motor Trend's Head 2 Head, now that the Corvette ZR1 is no more, Jonny Lieberman has to look overseas to the Mercedes-Benz SLS AMG Black Series for a challenger with similar philosophy to the SRT Viper: long hood hiding a high-horsepower engine set way back, rear-wheel drive, tiny trunks. That puts the Viper's 8.4-liter V10 with 640 horsepower and 600 pound-feet of torque against the SLS AMG's 6.2-liter V8 with 622 hp and 468 lb-ft.
However, the congruences in philosophy and magnitude of numbers doesn't translate to the driving experiences of the two, which are literally and figuratively on different continents. Lieberman gets a handle on the two of them on Northern California roads, Randy Probst then finds out how, and how quickly, they can lap Laguna Seca.
They both get kudos for being improvements on their original sources, but only one of them can take the win. You can find out by watching the video below.

Mercedes wants to be the luxury car for women

Mercedes-Benz wants to bring more women into the the fold, and it's launching a very different type of online vehicle configurator in Germany by the end of the year in hopes of growing appeal among female buyers. The new website is just one part of the company's new advertising campaign called "She's Mercedes" that launches at the Frankfurt Motor Show. It's set to appear in other markets around the world in 2016. Although according to company spokesperson Tobias Mueller to Autoblog, "MBUSA has no immediate plans to extend this strategy in the US." Mercedes believes the huge number of options on its models can be overwhelming, and the company's new "lifestyle configurator" is supposed to offer an alternative. With this solution customers select their preferences to questions about travel, music, activities, and more. The automaker then uses an algorithm to offer several pre-equipped vehicles that meet those criteria best. Although, obviously the traditional configurator is still available for women wanting the more direct approach. "In future we want to win them over for our brand to an even greater extent than before – with tailor-made measures, developed especially for women," said Dr. Jens Thiemer, Mercedes' head of marketing. In addition to the lifestyle configurator, Mercedes is hoping to grow its female buyers in other ways. It's launching a She's Mercedes magazine and website in Germany in September to further get the message out about the campaign. Beyond just a tweaked marketing message, the company wants to hire more women for the sales staff at dealers, too. "Best Customer Experience" – She's Mercedes and lifestyle configurator: Mercedes-Benz – individual and up close and personal to female and male customers alike Stuttgart, Sep 12, 2015 Stuttgart. In keeping with the sales and marketing strategy "Best Customer Experience", Mercedes-Benz is bringing the needs and wishes of women even more sharply into focus. The inspiration platform "She's Mercedes", which is starting in parallel with the International Motor Show in Frankfurt (IAA), is at the heart of the new, holistic initiative. With innovative event and information offers, Mercedes-Benz wants to enter a more intensive dialogue with women and significantly increase the brand's attractiveness for this target group.

Lewis Hamilton retakes F1 lead with 'miracle' victory in Germany

HOCKENHEIM, Germany – Lewis Hamilton raced from 14th to first to seize a "miracle" German Grand Prix victory in a Mercedes one-two on Sunday and retake the Formula One championship lead from Ferrari's Sebastian Vettel, who crashed. Vettel, now 17 points behind the Briton after starting eight ahead, led his home race from pole position until rain caused chaos in the closing laps, with the German sliding off and into the barriers. Hamilton, the reigning world champion, took the chequered flag for a record-equalling fourth German Grand Prix win, ahead of his Finnish team mate Valtteri Bottas and Ferrari's Kimi Raikkonen. "I've never had a race like this," said the four-times champion, who was summoned to stewards after the race for a pitlane infringement but escaped with a reprimand and the victory intact. "Today I feel like I drove the best that I can remember driving. I didn't make any mistakes." It was the 66th win of his F1 career, and Mercedes' 80th, and minutes after the finish, the skies opened with an array of thunder and lightning and a torrential downpour that would have stopped any race. "Miracles do happen, mate," Hamilton's race engineer Pete Bonnington told him over the radio after a slow-burner that turned into one of the great comebacks of the Briton's already stellar career. Hamilton, who threw himself across the pitlane wall into the arms of his mechanics and also got a bear-hug from delighted Mercedes-Benz boss Dieter Zetsche, seemed about as stunned as anyone. "I really feel that the rain has come down and just washed away any negativity and its a glorious day," Hamilton said, his voice wobbling. "It couldn't have been a better day for me and one that I will always remember." FERRARI NIGHTMARE Beaten by Vettel in his home British Grand Prix at Silverstone two weeks ago, where he went from pole to the back of the field and up to second, he had turned the tables completely. "Love conquers all," declared Hamilton, who had reacted defiantly on Instagram to the booing and hostility from a partisan crowd after his car broke down in Saturday's qualifying. "It's obviously very, very difficult from that position and highly unlikely but you've always got to believe," added the four-times champion, who said a long prayer before the race started. "I really manifested my dream today." For Vettel, it was simply a nightmare – the chance to make big gains slipping through his hands in an instant. He now has 171 points to Hamilton's 188.