1994 Mazda Rx-7 1.3l Twin Turbo on 2040-cars

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Mazda CX-5 named Japan's Car of The Year, Subaru BR-Z wins "Special Award"

The Mazda CX-5 stamped its Kodo design and SkyActiv technology authority all over the Japan Car of the Year awards, taking the top prize ahead of the Subaru BRZ/Toyota GT 86. It is Mazda's second victory in the last ten years, the 2005 MX-5 claiming the same trophy, and the fourth time the Hiroshima company has won.
The award is decided by 60 local "automotive experts and journalists," and open to any passenger car released in Japan from November 1, 2011 to October 31, 2012 that has sold more than 500 units. Each judge gets 25 votes, his or her top vote getting 10 points, the rest of the points being spread among the judge's choice for the next best four cars.
The second-place getters were the Toyobaru twins with 318 votes, the surprise being they didn't beat or get any closer to the crossover. The Subaru BRZ did claw some mojo back, earning the Special Award given to cars that have made "an exceptional impact." The BMW 3 Series was third overall and won the Import Car of the Year award with plenty of room between it and the second place Range Rover Evoque.

2014 Mazda6 i-Eloop to net 40 mpg hwy, 28 mpg city

Even before Mazda unveiled the 2014 Mazda6, it had introduced its innovative, non-hybrid i-Eloop (Intelligent Energy Loop) brake regeneration system. This technology converts kinetic energy into usable electricity using the alternator, a DC/DC converter and a capacitor mounted just behind the front fascia. During deceleration, the alternator captures energy that is then stored in the capacitor, which can later be used to directly power electric devices like climate control and audio systems. When i-Eloop power is used, it reduces the load on the engine and helps to conserve fuel.
Now available on the Mazda6, i-Eloop is only available on the $29,695 Grand Touring trim level as a part of the $2,080 GT Technology Package, meaning that buyers desiring i-Eloop will have to spend at least $31,775 (not including destination). The added price of this technology should be worth it for those looking for optimal fuel economy as the i-Eloop, combined with the package's active grille shutters, will bump the sedan's fuel economy numbers up to 28 miles per gallon city and 40 mpg highway - both are improvements of 2 mpg over the standard Mazda6 Grand Touring. The GT Technology Package also includes a Sport mode, lane departure warning, high beam control, radar cruise control and forward obstruction warning - the latter two technologies are currently offered in a $900 package that is being discontinued.
i-Eloop will eventually be offered on other Mazda products including the 2014 Mazda3. Scroll down for the official press release on the Mazda6's fuel-saving i-Eloop technology.

25th Anniversary Edition Mazda MX-5 Miata sells out in 10 minutes

Looking to buy one of the limited-edition 25th Anniversary Mazda MX-5 Miata roadsters? Well, you're too late. According to Mazda, all 100 examples of the darling two-seater have sold out - and it only took 10 minutes.
On Tuesday, Mazda opened its pre-order site for the limited-run Miata, and had intended to keep the site running until May 31, or until 250 customers were registered, whichever came first. Just 10 minutes later, 250 people had signed up. Now, Mazda will contact those folks, and the first 100 that are verified will be given the opportunity to pre-order the unique MX-5. "Upon verification of purchase intent and transmission selection, the customer's information will then be forwarded to the dealership of their choosing to finalize the transaction," Mazda said in a press release.
The 2015 MX-5 Miata 25th Anniversary Edition models will arrive at dealers this summer, retailing for $32,205 with the six-speed manual, or $32,655 for those desiring the automatic transmission. Based on the PRHT (Power Retractable Hard Top) model, the limited-edition Miata adds Bilstein shocks, a Soul Red metallic paint job (the same found on the gorgeous Mazda6) with a contrasting black roof, gunmetal wheels and an off-white leather interior. Special badging will be found inside the car, and buyers will also be treated to a custom-crafted Tourneau watch and a display winder box.