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Mazda revamping dealers with 'Retail Evolution'

Mazda introduced its Retail Revolution dealership design language 12 years ago, which focused on open-plan spaces, multimedia areas, and allowing customers to interact with the brand before needing to interact with a salesperson. Two years ago the carmaker started work on the next step in its dealership design, and the new language, called Retail Evolution, was unveiled at Mazda of Everett in Seattle, Washington. Aiming to make the Mazda brand feel more premium and increase dealer profits, it goes even further on the open-plan to create "a new level of business transparency." It's all done with a lot of black, white, raw wood, metal finishes, and a lot of glass. Mazda Lounges will offer free wi-fi, and digital displays will replace static photographs. So as not to hurt showrooms still recouping their investment in Retail Revolution, Mazda will work with dealers to figure out how best to update facilities, and the Retail Evolution has three tiers that can be adapted to particular locations. The press release is below, a couple of renderings are above. MAZDA ANNOUNCES ALL-NEW RETAIL EVOLUTION DEALERSHIP DESIGN Mazda of Everett Showcases First Ground-Up Retail Evolution Design IRVINE, Calif. (August 27, 2015) – Mazda North American Operations (MNAO) today announced its all-new dealership design, dubbed "Retail Evolution", featuring an open concept floorplan that offers a new level of business transparency, and a look and feel enhanced through the use of natural materials that results in an even more upscale decor than the company's current popular Retail Revolution design. The first Retail Evolution dealership built from the ground up to this exacting standard will be Mazda of Everett in Seattle, Wash., opening today. "Thanks to our KODO design philosophy and suite of SKYACTIV technologies, our vehicle lineup has never been stronger. We are now able to take that groundbreaking design language and translate it into our dealership experience," said Jim O'Sullivan, president & CEO, MNAO. "Retail Evolution embodies the spirit and direction of the Mazda brand, while offering an upscale experience our customers expect and deserve." Clad in premium black, clean white, and featuring new chrome Mazda signage, the new Retail Evolution Mazda dealerships will provide dealers with strong curb appeal. New materials throughout the building give dealers an upscale look and feel with warm raw-material tones of wood and metal in the showroom.

World Car of the Year finalists announced

To say the 2014 Geneva Motor Show was packed full of news is an understatement as big as the show's home at the Palexpo convention center. Despite everything that we were able to cover during this year's show, there's still more coming out of Switzerland, including the announcement of the finalists for the 2014 World Car of the Year Awards.
We reported on the original list of finalists over three weeks ago, and now, that initial list has been pared down to three finalists for each of the five awards. The finalists were announced at a press conference by frequent Autoblog contributor and co-chair of the awards, Matt Davis (above).
The finalists for the overall title of 2014 World Car of the Year are the Audi A3, the BMW 4 Series and the Mazda3. The World Luxury Car of the Year will be either the Bentley Flying Spur, the Mercedes-Benz S-Class or the Land Rover Range Rover Sport, while the Performance Car of the Year will be awarded to the Chevrolet Corvette Stingray, the Ferrari 458 Speciale or the Porsche 911 GT3 (which, um, yeah...).

2020 Mazda CX-30 First Drive | The middle way

JULIAN, Calif. — An Aveo wanders in the lane ahead, its gas flap open and waving in the 30-mph slipstream as it creeps along some of the best roads in all of Southern California as swiftly as a retreating glacier. The 2020 Mazda CX-30Â’s speedometer needle quivers and then falls. The longing for a passing zone becomes unbearable. Even with a merely adequate 186 horsepower and a standard automatic, I canÂ’t wait to smoke this Aveo as I arc into another corner, tap brakes to transfer weight, and scoot into the next. And then a sort of calm washes over, provoking the slightest smile. The smile is a realization that, short of a few performance models from the German brands, most compact crossovers donÂ’t beg for this sort of action. The CX-30 is not most crossovers – itÂ’s built on the bones of the dynamically overachieving Mazda3, making it legitimately rewarding to drive. Think of it more as a car that happens to be marketed as a crossover. The careful attention to vehicle dynamics means it doesnÂ’t wallow like you might expect a jacked-up 3 might. What it feels like is a 3 variant, not an entirely different vehicle — analogous to the Subaru CrosstrekÂ’s relationship to the Impreza, albeit with greater visual differentiation and a much more sophisticated driving experience. ThatÂ’s a very, very good thing indeed – and letÂ’s take a moment to review the virtues of the 3 to explain why. ThereÂ’s nothing in its class that nails its brief so well. The interior looks exceptionally premium in higher trim grades, it drives better than anything in its class, and the sheetmetal “oozes sex appeal,” as contributing writer Jason Cammisa put it – although less oozing is present in the awkward hatchback. ItÂ’s even available with all-wheel drive. However, I respectfully disagree that the engine is refined – the Skyactiv-G 2.5-liter inline-four, a carryover from the last generation and shared between the 3 and CX-30, is harsh and clattery. In both vehicles it gets the job done. That 186 hp is backed up with 186 pound-feet of torque, channeled exclusively through a six-speed automatic in the CX-30. Front- or all-wheel drive is available in every CX-30 trim. And while thereÂ’s roughly a 200-lb weight penalty over the 3, the CX-30 manages to feel perky, not porky. Nor is the fuel economy hit as much as you might imagine.