2007 Lotus Exige S Chrome Orange Touring/track Pack, Lsd, Tc on 2040-cars

Auto blog

Fighter jet-inspired Lotus EV was developed for endurance racing in 2030

Lotus is about to start writing a new chapter in its long history, and the plot could include a renewed focus on racing. It unveiled a futuristic concept called E-R9 that explores what an endurance race car might look like in 2030. Developed by Lotus Engineering, the E-R9 is a digital design study that exists only in computer-generated renderings (shown above). It's finished in black and gold, a color scheme chosen as a tribute to the British company's past race cars, and it's equipped with a stunningly advanced suite of active aerodynamic add-ons. Its morphing body panels can be controlled automatically or manually, depending on the situation. On long straights, they flatten out to reduce drag. When a corner approaches, they generate more downforce. The vertical control surfaces on the back end of the triangle-shaped body adjust themselves as-needed to allow the car to pivot around a turn. "The result is a racer that’s partly driven like a car and partly flown like a fighter jet," Lotus promised. Fittingly, the driver sits in a fighter jet-like cockpit with a wrap-around windshield that provides excellent visibility. Photos of the cockpit haven't been released, however, but it's likely as science fiction-esque as the exterior design. Power for the E-R9 comes from a fully electric drivetrain that assigns each wheel its own motor. It's an evolution of the system fitted to the Evija, the first production-bound electric Lotus. Details like range, horsepower, torque and acceleration aren't available, but the firm hinted that its racer uses a battery pack built with a mixed-cell chemistry. Interestingly, it also pointed out the battery can theoretically be swapped out during pit stops, which solves the issue of pausing the race — or losing precious seconds — while the driver waits for the pack to take a charge. Many of the features showcased by the E-R9 are not in production, but Lotus says that could soon change. "The Lotus E-R9 incorporates technologies which we fully expect to develop and be practical. Lotus has an amazing history of developing unique solutions, and weÂ’ve done it many times in motorsport and with our road cars," said Lotus chief aerodynamicist Richard Hill in a statement. While that's not a confirmation that Lotus will send the E-R9 to the track in 2030, it's a strong signal that the company wants to continue racing for decades to come. Related video:

Listen to the Lotus Evora 400 make lovely noises

Automakers roll out loads of video content these days, but they often do so much editing and add so much background music that you miss out on the best stuff. With this video, Lotus shows they know what's important. This video shows Lotus's Evora 400 spending some time out on their test track in Hethel. The video is quite short and consists mostly of some onboard footage, but Lotus clearly invested in the sound recording. This Evora's 400 horsepower, supercharged V6 sounds brilliant as it screams around the course. We'll be getting a version of this car in the States this year. Lotus intends on selling the fittingly named Evora Sport 410 (for its 400 horse output) in America. It's possible we may see a lower-end model as well without the supercharger or with a smaller engine. No matter what though, great-sounding Lotuses are in our future. Related Video: Image Credit: Lotus Lotus Coupe Performance Videos engine

Lotus to move immediately forward with new variants rather than new models

It took 1.5 years, but a DRB-Hicom managing director told Malaysia's Business Times that the company has "cleaned up" the situation at Lotus from its finances to its marketing and image. The clean-up job we're most interested in, the product portfolio, will be demonstrated by financial investment in a three-year program of "variants based on existing products - variants with improved technology, improved performance."
You'll notice mention of the word "variants" three times but no mention of the phrase "new models." We knew that with the death of the five-new-model turnaround plan dreamed up by ex-Lotus CEO Dany Bahar DRB-Hicom said there'd only be three distinct lines - which is the current number - but during Lotus' trouble-plagued 2012 it sold just 80 cars all year, and for a tense spell it really wasn't clear if DRB-Hicom would commit to even keeping Lotus alive, much less investing in it.
It's not clear how much is being put into in the three-year program of offshoot models like the 345-horsepower Exige S Roadster (pictured), but it might be fair to say this is where Lotus' revival really begins, and does so with baby steps. Autocar reports that DRB-Hicom has already put 100 million pounds into the English carmaker, and as its issues were worked through Lotus has sold almost as many cars in the first five months of this year as it did all of last. That has not only convinced the Malaysian minders to throw more money its way, but the UK's business secretary has also approved a 10-million-pound investment into Lotus through the Regional Growth Facility program.