2011 Lotus Evora 2+2 on 2040-cars

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Caterham inks US distribution deal with Superformance

Sort of like an automotive big box store, Superformance is rapidly becoming the destination for anyone interested in modern kit cars. Besides the normal spattering of Shelby Cobra replicars, Superformance also offers replicas of the GT40 and Corvette Grand Sport. Now, we can add an altogether different type of DIY car to the company's portfolio - Caterham.
Superformance has just been announced as the new US distributor for Caterham Cars, effectively adding the entire suite of Lotus variants to the company's catalog. While there will be a large variety of models available, according to Caterham the mix will skew toward more powerful offerings. As much as we like the affordable appeal of a Seven 160 or Roadsport, simply having the wildly powerful 620 R or Superlight R500 available in the US is a good thing for enthusiasts.
"In the last two years, Caterham has significantly broadened its reach internationally and signing a new official distributor in the form of Superformance in America is a natural extension of how our brand is expanding, rapidly, across the globe," Caterham Group CEO Graham Macdonald said. Read more in the press release below.

Lotus Eletre electric SUV reveal: Tune in today at 2:30 p.m Eastern

The upcoming electric Lotus SUV formerly known as the Type 132 officially has a name. It will be called the Lotus Eletre, and the vehicle’s full reveal is today, Tuesday, March 29. For those curious, Lotus says that Eletre means “coming to life” in some Eastern European languages. If you want to pronounce it properly, Lotus provides the phonetic spelling: “El-etra.” Basically, the "e" at the end is to be pronounced as an "a." Beyond the name announcement, Lotus doesnÂ’t have anything extra to share with us today. The name itself was revealed in a dramatic fashion, as a specially-made yellow cube containing the car was piloted up and down the River Thames in central London. Boats and cars being in the same news story as of late havenÂ’t always been for good reasons, but thankfully, this one seems to have gone just fine. If you want to watch the reveal live, make sure to tune in here at 2:30 p.m. ET Tuesday. WeÂ’ll have the live stream in this post waiting to start, so you can check back in right here at reveal time.

Lotus confirms new Emira will be its last car powered by gasoline

Lotus is four years into the 10-year Vision80 plan that it announced at its 70th anniversary in 2018, and according to Matt Windle, managing director of Lotus Cars, the brand is "on track" to completely revitalize its line of sports cars as it branches out into profitable new automotive segments. Windle also confirmed the name of Lotus' upcoming new vehicle: "The spirit and passion that gave the world the Elise, Exige and Evora will live on in the next generation of cars – cars like the all-new Lotus Emira." The British company's sports car replacement, previously known as the Type 131, will make its virtual debut on July 6 before being shown in public at the Goodwood Festival of Speed that begins on July 8. Lotus confirmed that the Emira will be offered solely with internal combustion engine options and will not offer hybrid power, and that the powerplant comes from "an exciting new powertrain partnership" with options that are "new to Lotus." The company's Elise, Exige and Evora used four- and six-cylinder engines sourced from Toyota and tuned specifically for high-performance use. The Emira, which will be priced similarly to the Evora, will be the last production Lotus powered by gasoline, and it will be built atop a brand-new "Elemental" platform that relies on the brand's familiar extruded aluminum-intensive chassis. Three more platforms are currently in development, and these four architectures will provide the basis for the company's planned expansion. The next we expect to see in production is the Hypercar architecture that forms the basis of the upcoming Lotus Evija. The electric Evija and its "Extreme" platform will start rolling out of the Hethel headquarters later this year. Lotus' "Evolution" platform is next, and it will underpin "an all-new range of lifestyle vehicles" that "will catapult Lotus into a new era of higher retail volumes and significant revenues." We take that to mean SUVs. This Premium architecture was reportedly designed by Lotus in the UK with collaboration from other brands under the Geely umbrella in China and Sweden and Germany. Finally, Lotus and Alpine have consummated their recently announced partnership and will launch an "E-Sports" platform that will be "will be flexible and modular." We expect a range of electric vehicles on this architecture that could include everything from sports cars and hatchbacks to crossovers and other utility shapes.