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Lexus takes aim at electric vehicles, again

Lexus is once again taking aim at plug-in vehicles by emphasizing the perceived challenges of recharging batteries, rather than simply filling up with gas or hydrogen. Only this time, Toyota's luxury division appears to be zigging while everyone else is zagging. Of course, the nameplate can use all the help it can get when it comes to hybrid sales. First highlighted by Green Car Reports, Lexus has added a banner to the website of its hybrid vehicles that says "Always Charged. Always Ready." That's a not-so-veiled shot at plug-in vehicles, a sector where Toyota has minimal exposure. Lexus also notes of its hybrid vehicles that there's "nothing to plug in." Of course, there may be sour grapes at play. Through September, sales of its five hybrid models in the US dropped 17 percent from a year earlier to about 21,500 units, and September was particularly tough as hybrid sales plunged 34 percent to almost 1,800 units. Even so, the third quarter likely represented a record when it came to plug-in vehicle sales. We say "likely" because Tesla doesn't break out its US sales, and not all automakers disclose sales of their plug-ins. We calculate that sales for the quarter were at about 36,000 vehicles, up 38 percent from a year earlier. For now, Lexus doesn't sell a fuel-cell model, though it may sell a fuel-cell version of the Lexus LS full-size sedan. Toyota, of course, offers the Mirai, which has moved about 710 units this year. Lexus has gone down this proverbial road before. In 2014, the brand unveiled a similar campaign that highlighted how long it took to recharge EVs, and was ultimately taken to task by electric-vehicle advocates Plug-In America. Lexus apologized for offending anyone and said it'd review content related to hybrid advertising. Doesn't seem like an apology is in order this time out, but that doesn't mean that it's a good strategy. Related Video: Featured Gallery 2018 Lexus LC 500h View 40 Photos News Source: Green Car Reports Green Marketing/Advertising Recalls Lexus Toyota Hybrid

Toyota expands Takata airbag inflator recall

The Basics: Toyota will recall 198,000 examples of the 2008 Corolla and Matrix and the 2008-2010 Lexus SC430. The Problem: The vehicles contain Takata's dual-stage inflators in their front passenger airbags, which could rupture in a crash. Injuries/Deaths: None reported in this population of vehicles. However, experts believe Takata's inflators have links to at least ten fatalities. The Fix: Dealers will replace the part with a newly manufactured one. If You Own One: Toyota will notify owners about the recall by first-class mail in March and will send a remedy letter in June when the parts are ready. TOYOTA EXPANDS TAKATA AIRBAG SAFETY RECALL TORRANCE, Calif., March 2, 2016 – Toyota Motor Sales, USA, Inc. today announced that it is expanding two of its recalls involving Takata front passenger airbag inflators. This will add model years of certain vehicles previously recalled and will cover all remaining dual-stage front passenger inflators of a particular type, as a precautionary measure. Approximately 198,000 Model Year 2008 Corolla and Corolla Matrix and Model Year 2008-2010 Lexus SC430 vehicles will be added to the recalls. The involved vehicles are equipped with a Takata-produced dual-stage front passenger airbag inflator which could potentially be susceptible to rupture when deployed in a crash. All known owners of the affected Toyota / Lexus vehicles will be notified by first class mail. Dealers will replace the airbag inflator or the airbag assembly with a newly manufactured one at no cost. Information about automotive recalls, including but not limited to the list of involved vehicles, is subject to change over time. For the most up-do-date Safety Recall information on Toyota, Lexus or Scion vehicles, customers should check their vehicle's status by visiting toyota.com/recall and entering the Vehicle Identification Number (VIN). Safety Recall inquiry by individual VIN is also available at the NHTSA site: safercar.gov/vin. For any additional questions, customer support is also available by calling Toyota Customer Service at 1-800-331-4331, or Lexus Customer Service at 1-800-255-3987. ###

Lexus compact crossover based on the UX could debut in Geneva

We have but one line to go on, from Car magazine's section on Lexus in the rundown of Geneva Motor Show reveals: "Baby SUV not yet confirmed, but word is that a Lexus small crossover based on UX concept is due." Actually, there's a tad more than hearsay to add to that line: Lexus International EVP Yoshihiro Sawa said one year ago that the carmaker already approved a production version of the UX, and that it is "not so far away." The trail goes cold there, though, when trying to divine what a civilian UX would look like. The production model should borrow its platform and some organs from the Toyota C-HR, which rides on the TNGA bones also shared with the Prius. Yet the UX concept, shown at the 2016 Paris Motor Show, warped so many dimensions it belongs in the coming Avatar sequels or a " Time Bandit" reboot. Chapeau to the designers for compressing so much action in so little space; at 173.2 inches long, 74.8 inches wide, and 59.8 inches tall, on a 103.9-inch wheelbase, the UX concept was a smidge larger than an Audi Q3, a smidge smaller than the Mercedes GLA. A retail crossover based on the concept would need to give up 93 percent of the UX's character, but that remaining 7 percent would still be powerful — especially when you add a big ol' spindle grille. We expect the Lexus baby CUV to come to America, but that's not confirmed. Lexus did trademark the names UX 200, UX 250, and UX 250h with U.S. Patent and Trademark Office in 2016, and Jeff Bracken, Lexus' North America group VP and GM, said, "Our dealers are all over us to produce that concept vehicle." And why not? Crossovers constitute the majority of Lexus' U.S. sales, and Lexus seriously seeks the younger buyers who can't get enough compact crossover bait. And the production UX would provide a new entry-level vehicle to challenge entrants in the GLA and BMW X1 class, where the Germans and other carmakers are minting money. Lexus has pledged not to sell a vehicle in the U.S. for under $30,000, but it's got room to play with between that floor and the $35,985 Lexus NX. Related Video: