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Jaguar Land Rover reportedly developing Road Rover car

Reports are circulating in the automotive media that Jaguar Land Rover is developing a vehicle that's not an SUV. Called the Road Rover, it would be an all-electric luxury car with "some" all-terrain capability, hinting at all wheel drive. Initially, the EV would launch in late 2019, then spawn more models to complete the lineup. There is also talk about JLR's interest in an outright purchase of an existing luxury car brand to join its portfolio, and that parent company Tata has already given this strategic move the green light. Tata has also reportedly made moves to protect its JLR ownership via acquiring more of its own stock. All this excitement brings to mind the fact that there once existed an actual Road Rover — the Rover brand. Having evolved into MG Rover before going into administration in 2005 and subsequently reborn in China under SAIC Motor ownership, Rover was a moderately posh British carmaker just beneath the level of prestige that Jaguar offered. For some years, both were part of the same corporation. The last Rover saloons were designed and built with BMW input, and at that point Land Rover had already become part of Ford, almost a decade after Jaguar did. Ford's tenure with Land Rover lasted from 2000 to 2008, when Tata bought the British brand — along with the Rover name. Would it just make sense to badge the road car Rover, with no Road or Land affixed to it? Rover's slovenly demise is more than a decade old now, but there's plenty of valuable history still embedded in the long-shelved Viking ship logo. Cast aside memories of Sterling-badged Honda Legend platform siblings and unattractively Federalized SD1 series cars, and take whatever good the 1999-2005 Rover 75 brought to the table — maybe it's time for Rover to be reborn in the current Jaguar Land Rover family. According to Autocar, the first Road Rover would be developed in tandem with the next-generation Jaguar XJ, so they would share an aluminum architecture suitable for both internal combustion engines and battery electric technology, depending of the model. If anything, there is delicious irony to this: The 1980s XJ generation that Jaguar spent decades developing was claimed to be engineered in such a way that the occasional stablemate Rover's Buick-derived 3,5-liter V8 wouldn't have fit in its engine bay — to preserve the Jaguar bloodline. To have the new XJ and a Rover cross paths again would only be fitting. Related Video: This content is hosted by a third party.

U.S. issues new tariff threat, this time against British-built cars

WASHINGTON — Britain is the United States' closest ally but their long friendship may be sorely tested as the two countries try to forge a new trade agreement after Britain's exit from the European Union. U.S. Treasury Secretary Steven Mnuchin said on Saturday in London that he was optimistic that a bilateral deal with Britain could be reached as soon as this year. But Mnuchin gave up no ground after a second meeting with his UK counterpart, Sajid Javid. Javid has insisted that Britain will proceed with a unilateral digital services tax, despite a U.S. threat to levy retaliatory tariffs on British-made autos. Mnuchin told reporters after Saturday's meeting that such taxes would discriminate against big U.S. tech companies like Alphabet Inc's Google, Apple, Facebook and Amazon. The UK Treasury declined to comment on the private meeting. The divide highlights the challenges ahead as the Trump administration seeks a new bilateral agreement with Britain, part of a broader push to rebalance relations with nearly all its major trading partners. The stakes are high — British Prime Minister Boris Johnson has pegged the trade deal with United States as a way to ease the pain of breaking with Europe, Britain's largest trade partner. U.S. President Donald Trump, has promised a "massive" trade deal to support Brexit, the product of a populist movement similar to his "America First" agenda. The goodwill and special relationship the two countries have enjoyed for decades may not count for much, experts say. "Trump is not going to be doing Johnson any favors," said Amanda Sloat, a senior fellow with the Brookings Institution in Washington. "He's not going to give him a trade deal without major concessions." Even before the digital tax issue arose, the Trump administration threatened to tax foreign car imports, which could hit British-made Jaguar, Land Rover, Mini, and Honda Civic hatchback cars. Stiff U.S. trade demands include increased access for U.S. farm goods, concessions that will be difficult for Britain's entrenched natural food culture to swallow. The United States also wants Britain to change the way its National Health Service prices drugs and allow in more U.S. pharmaceuticals, which could prove politically unpopular for Johnson's government. Washington's demand that London block Chinese telecoms equipment maker Huawei Technologies Co Ltd for national security reasons could also cloud talks.

Jaguar CEO says people just don't want EVs right now

"Customers are not impressed with it currently." These are the words of one Ralf Speth, CEO of Jaguar Land Rover, spoke at the Automotive News Europe Congress in Birmingham, England. The "it" Speth is referring to is battery technology, which he characterized as "too heavy, too expensive," and with power density that's "too low." That all could go some way towards explaining why the British automaker has yet to bring an electric vehicle to market, why it killed the C-X75 hybrid-turbine supercar project, and why it only recently started offering hybrid versions of its Range Rover models (and has yet to offer them in the United States). That doesn't mean the company won't pursue electric propulsion in the future, though. According to Automotive News Europe, Speth forecasts that "the next generation of batteries will be higher density, lower weight and the cost will come down." What he didn't say, exactly, is when he expects that next generation of battery tech to come around – or when JLR will start to more closely embrace electric propulsion. In the meantime, Jaguar Land Rover will continue investing in research and development. Since Tata acquired the brands from Ford seven years ago, JLR has quadrupled its R&D budget and doubled the number of engineers on staff. Related Video: