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What Lamborghini Urus' unapologetic unveiling tells us about the super SUV

BOLOGNA, Italy — "Like a storm at a wedding," was Italian Prime Minister Paolo Gentiloni's diplomatically lyrical description of the 'problemo tecnico' that plunged the Lamborghini Urus production line into an awkward silence just as the build-up to the car's unveiling was reaching a crescendo. Given the scale of the event, the hundreds of media, customers and VIPs flown in, the preparation of the new production line for a gala dinner and all the rest of the glitz and glamour, this must have been an excruciatingly embarrassing moment for Lamborghini boss Stefano Domenicali. If it was, he didn't show it, gamely jumping into the middle of the unlit arena with the microphone and stalling for time as two examples of the Urus were whisked around from the adjacent production line, brought hurriedly before the waiting crowd and then thrown into the spotlight for R&D boss Maurizio Reggiani to do his thing. All of this proves that flying all the way to Bologna to attend an unveiling event in person is the last place you want to be if you want the scoop on a new Lamborghini, the vital information on the car already live and online while we folks in the factory were — literally — in the dark. You'll have already read the headlines, gasped at the horror of a turbocharged Lamborghini and then again in amazement at the performance stats the 641-bhp 4.0-liter V8 delivers. 0-62 mph in just 3.6 seconds is but a few tenths off what a Huracan achieves, 0-124 mph in 12.8 seconds putting the Urus into the seriously fast league for any type of car, let alone an SUV. The shock value of the looks has been tempered somewhat by the fact that concepts, test mules and drawings have been in the public domain for a long, long time. We've gotten used to the idea of a Lamborghini SUV, and the design theme of an Aventador on stilts was long-previewed. But what's it like in the metal? Unapologetic would be one word that springs to mind. But then that's the Lamborghini way, right? This is not — never has been — a brand for wallflowers. Even with that in mind, the Urus is a middle finger raised to anyone concerned about brand values being cheapened by the fact it shares platform, engine and electrical architecture with similar products from Audi, Bentley and Porsche. You'll have your own views there. You'll also realize why Lamborghini had to do it and, perhaps, wonder why it took so long.

The exotic '80s: Ferrari, Lamborghini, Lotus and the Porsche 959

There's no secret that we are big fans of the MotorWeek Retro Review series around here. In an automotive world that often focuses on the latest tech and what's coming in the future, it's refreshing to take a look into the past to get a new perspective. That said, the show is really outdoing itself this time by posting a full episode from the '80s to YouTube, complete with the original, jazzy opening. The video is an absolute standout, too, with drives of some of the best supercars that Europe could offer at the time. Among the now classic sportscars that MotorWeek got to drive are the Ferrari 328, Lotus Esprit Turbo, Lamborghini Jalpa and Autokraft AC Mark IV. There's even a preview that sings the praises of the tech in the Porsche 959. The episode is basically a showcase of most of the exotics from young enthusiasts' walls and school folders during the '80s and is not to be missed. News Source: MotorWeek via YouTube Ferrari Lamborghini Lotus Porsche Performance Classics Videos lotus esprit ac

Lamborghini Centenario will punch out 770 hp

Lamborghini briefly revealed the Centenario by releasing a YouTube video ahead of the official debut at the Geneva Motor Show. While it quickly set the clip as private, the screenshot above offers the best look yet at the new hypercar. The coupe celebrates founder Ferruccio Lamborghini's 100th birthday. The limited-edition hypercar uses a naturally aspirated V12 with 770 horsepower and can get to 62 miles per hour in 2.8 seconds. The top speed is an impressive 218 miles per hour. The body and monocoque are entirely carbon fiber, and the rear wing extends at high speeds for more downforce to stick the hypercar to the road. Lambo plans to produce a limited run of Centenarios consisting of 20 coupes and 20 roadsters. We look forward to getting more details when the limited-edition hypercar officially debuts soon. Show full PR text YouTube Description Uploaded on Feb 29, 2016 The Lamborghini Centenario is the most fitting tribute to Ferruccio Lamborghini in his centenary year, an one-off limited edition of 20 coupes and 20 roadsters. The Centenario's naturally aspirated V12 engine produces 770 hp and powers from 0-100 km/h in 2.8 seconds, from 0-300 km/h in 23.5 seconds with a top speed of more than 350 km/h. The futuristic and essential design includes an extending rear wing providing more downforce at high speeds, the body is built entirely in carbon fiber with a monocoque and all other body parts and trims in carbon fiber.