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Jeep launches new ad with unreleased Michael Jackson track

We've recently heard much about how Fiat-Chrysler CEO Sergio Marchionne plans to pump up the volume on Jeep sales, inaugurating new models and global dealerships. But that's the stuff outlined in five-year plans; right now, advertising and special editions are at the fore, and the late Michael Jackson, too. Jeep has begun airing two commercials to push its Altitude Editions, Call of Summer and Lovers of the Game, that feature the song "Love Never Felt So Good" from Jackson's upcoming album of new music.
A little more star power - and timely, too - comes from Cleveland Cavaliers point guard Kyrie Irving. While Call of Summer features a few short shots of the former Rookie of the Year and two-time NBA All-Star, Lovers of the Game is all about his white Wrangler Altitude Edition and wrangling shots. You can watch both spots below, and if you want to hear the rest of the music track before the album hits, you can download it from iTunes.

Final Toledo Jeep decision may have nothing to do with city's efforts

Toledo, OH is doing all that it can to keep production of the Jeep Wrangler in its boundaries, but the biggest issue facing the plant may be insurmountable, no matter how desperately the city wants to keep the Wrangler local. The Wrangler is built in a rather interesting manner at the Toledo Supplier Park: Fiat Chrysler only handles the very final assembly of each vehicle, while two other companies, Kuka, a German firm, and Hyundai-Mobis, a member of the sprawling Hyundai empire, produce the body and chassis, respectively. The vehicles are then transferred over to the FCA part of the park, where they're painted and completed. This was, as The Detroit News explains, a convenient arrangement back in 2006 when the supplier park opened. Chrysler, which was still owned by Daimler at the time, arranged for Kuka and Mobis to handle production, saving it a huge sum of money. Both suppliers own their own machinery and buildings and employ their own workers. Now that FCA is a relatively healthy entity, though, there's not a lot of need to be sharing profits with two other companies. "What [FCA boss Sergio Marchionne] would like is to have the advantages of high-capacity utilization, owning that capacity and taking advantage of that for himself versus having a supplier doing some of the things his competitors do internally," David Cole, chairman emeritus at the Ann Arbor, MI-based Center for Automotive Research, told The News. "It really adds another level of complexity to the situation." While Sergio Marchionne is a man that generally gets what he wants, it seems unlikely that either Mobis or Kuka would give up their role quietly. According to Jon Zapf, Mobis North America's chairperson for UAW Local 12, the company "definitely wants to maintain their part of this production process." According to The News, Jeep is likely to announce the location of next-generation Wrangler production in June. Expect to hear much more on this one in the coming months.

2019 Jeep Renegade revealed with a more mature, aggressive look

Jeep has finally revealed the refreshed 2019 Jeep Renegade compact crossover SUV. So far, only the exterior has been shown, and it does reveal a number of differences from the current model. At the front, we can see the Renegade now has available LED headlights similar to those offered on the Wrangler. The individual grille slats are wider with slimmer chrome bezels, which help to give it a more aggressive look. The front bumper has been completely redesigned, with the fog lights appearing to be bigger, and they now sit in the main lower grille. That grille is flanked by two triangular air inlets. Around back, the Renegade is nearly unchanged. The taillights are the only major change, and the dark red lights lend a more premium, mature look to the little crossover. We also see that the Renegade now sports an obvious grab handle for opening the rear hatch. Other details are scarce, as Jeep did not reveal much else with the two photos above. We've reached out to Jeep for more info but haven't received a response at the time of writing. We do know from the previous teaser of the new model that the Renegade will offer both three- and four-cylinder engines in Europe. The three-cylinder displaces 1 liter and makes about 120 horsepower, and the four-cylinder is available in two forms, one that makes 150 horsepower, and one that makes 180 horsepower. All of them are turbocharged. Spy shots have also hinted that the Renegade could also be getting a hybridized version. Related Video: Image Credit: Jeep Jeep Crossover SUV Economy Cars jeep renegade